About the Team 

DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for an experienced marketer who will sit at the intersection of growth, brand and operations, to develop integrated marketing strategies that deliver for DashPass members everyday.

About the Role 

We are looking for an experienced Integrated Marketing Manager to lead the strategy, development and execution of a wide scale of initiatives that engage DashPass members, offering them a best-in-class subscription. In this role, you will use insights to develop consumer-first strategies to retain DashPass members, and work closely with cross-functional teams to ensure we are driving our business forward while serving members’ needs. 

About the Role

In this role, you will focus on retaining DashPass members by identifying ways to engage and upgrade them, so they get the best value from their membership.

You’re excited about this opportunity because you will… Act as the lynchpin between marketing teams (CRM, Paid Media, Creative Studio), Operations, Product, Finance, and Analytics to build and execute on integrated marketing campaigns for DashPass Identify and execute on opportunities to increase DashPass subscriber retention, while establishing the role of marketing and how we can bring more value to our members Create process where process doesn’t exist across key DashPass retention initiatives to streamline operations and foster a productive team culture Implement best practice across DashPass including, but not limited to, new benefit launches, seasonal occasions, tentpole campaigns, and more. Set the quarterly marketing goals and KPIs, and set up reporting to track their progress in partnership with Analytics, S&O and channel teams. Drive cross-functional meetings and own end-to-end project trackers to rally key stakeholders towards a shared goal Establish reporting cadence across performance and retention campaigns, while driving action plans to grow our paid subscriber balance and reduce churn quarter over quarter Identify gaps in consumer insights and create testing plans in partnership with Marketing Insights and Research teams Create positioning and messaging frameworks for our lifecycle audiences, and establish testing plans that optimize DashPass value props to drive the highest conversion rate Identify resource gaps for DashPass Marketing, and partner with your Manager and XFN partners to fill them We’re excited about you because… 

You have:

Bachelor’s degree or higher; MBA a plus 7+ years experience in consumer marketing Fluency across the marketing mix, fully understanding marketing principles and their role across the funnel An extraordinary bias for action; you’re dependable, self-motivated & ability to multi-task. Demonstrable experience leading cross-functional workstreams and balancing multiple objectives and constraints You put the consumer at the heart of your work and rally the business in fulfilling their needs through our products and benefits The ability to connect with people, build relationships and influence with authority A strategic, business-mind; you find trends in the data and look to gather audience first insights A creative and collaborative inclination; you love working with a team and solving challenging problems in new ways A track record of driving and measuring business success through Marketing Bachelor’s degree or equivalent experience Why You’ll Love Working at DoorDash

We are leaders – Leadership is not limited to our management team. It’s something everyone at DoorDash embraces and embodies.

We are doers – We believe the only way to predict the future is to build it. Creating solutions to lead our company and our industry is what we do on every project, every day. 

We are learners – Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute. We are committed to learning and implementing what is best for our customers, merchants, and dashers.

We are one team – The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights.

We expect this position to be filled by 3/28/25

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We use Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC. As part of the hiring and/or promotion process, we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023, and resumed using Covey Scout for Inbound again on June 29, 2024.

The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here: Covey