(Italian) Influencer Marketing Coordinator
Insight Global
Job Description
Our entertainment streaming client is looking for 3 Influencer Marketing Coordinators to join the Influencer Marketing team. The Influencer Marketing Coordinator will play a critical role in supporting a fast-growing influencer marketing program. The ideal candidate will have an interest in digital and influencer marketing and a passion for all things marketing and social media. This is a great opportunity for an entry-level candidate who is excited about the influencer industry and wants to be at the forefront of digital innovation and growth. The ideal candidate will be tech-savvy and intuitive, with great ideas to support our influencer campaigns. You will bring a creative and flexible mindset to the role, which will be critical for the success of our influencer initiatives. This is a highly collaborative role which will work across the Disney business as well as high-profile external partners.
Support execution of influencer campaigns in but not limited to Latin America to meet or exceed direct response goals driving global subscriber acquisition, conversion & efficiency.
Responsibilities:
* Draft campaign project briefs, creative briefs, and influencer contracts in both English and Portuguese.
* Prospect and curate new talent for influencer campaigns in but not limited to Latin America leveraging SaaS platforms and social platform search tools.
* Build and manage direct relationships with social media influencers and agencies within but not limited to Latin America
* Collaborate with internal cross-functional teams like brand, legal, and strategy for campaign approvals and coordination.
* Responsible for the collection, storage, and distribution of marketing assets such as branded materials and influencer assets across multiple databases.
* Liaise with Paid Media teams to coordinate asset deliveries and campaign launches.
* Track, monitor, and report on post/ad performance against key KPIs on a regular basis
* Proactively manage the brand's "influencer funnel," constantly updating it with new, authentic, on-brand influencers to partner with.
* Conduct market research to stay up-to-date with best practices and emerging trends in local markets.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
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Skills and Requirements
* 1-3 years of influencer marketing experience; known basics of influence management, must be well versed in trends, knowledge of various paid social platforms including Facebook, Instagram, Snapchat, and TikTok
* Fluency in English and Polish OR Italian OR German
* Proficient in Microsoft Office (Excel, Word, PowerPoint) and Google Suite.
* Experience using Excel for Data analysis and Smartly (Smartly not required and can train in this area)
* Excellent writing, verbal and interpersonal communication skills working with colleagues across departments at all levels
* Organized, detail-oriented, and able to prioritize multiple projects in a fast-paced and dynamic environment
* Strategic self-starter and ability to prioritize many ongoing projects.
* Passion for innovation, creative problem solving, and building strong relationships with both internal and external stakeholders.
* Ability to manage confidential information
* Nice to have: strong relationships with local agencies and influencer in Latin America * Strong relationships with local agencies and influencer in applicable geographic locations null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.
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