Job title:
JAPAC Personal Health Consumer & Shopper Insights and Analytics Intern
Job scope:
Intern will report into current JAPAC Personal Health Consumer & Shopper Insights and Analytics Lead and provide support across various consumer research, commercial data and campaign analytics projects to help drive business growth planning, including:
- Data & information gathering, analysis and reporting using multiple data points from internal and external resources (e.g. GfK market shares, Brand Strength, Euromonitor, Google Analytics, e-comm platform seller centres etc.)
- Facilitate set-up of data systems with internal/external partners e.g. MMM, online shares tracker, campaign effectiveness tracker
- Support localisation of global insights and data framework and analysis e.g. audience segmentation insights, success relative importance model, KPI dashboards
- Support execution of Consumer Learning Plan: Exposure to strategic and adhoc consumer research pieces through collaborations with external research vendors from briefing, project coordination to final reporting - both quantitative and qualitative
Key Stakeholder interfaces:
(Main) JAPAC Consumer Insights team members, Marketing Activations team, District Marketing and Commercial teams across the zone(Secondary) Global Consumer Insights and Commercial Analytics teams, Global Marketing Analytics and Forecast teamMindset & Skill requirements:
Located in SingaporeIdeally background in marketing and/or psychology, business, statisticsStrong interest in understanding consumers and representing them in the businessAnalytical and curious mind to challenge the status quoProficient in MS Excel (key), PPT, WordAble to work with large data sets and dig deep when necessaryWilling to learn how to do storytelling beyond data pointsBonus if have data analytics background with practical knowledge of programming languages to aid in data analysisBonus if conversant in language of one of our key markets e.g. Korean, Japanese, Bahasa Indonesia, Thai
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.
By submitting your resume and related information in the manner set out in this job post, you consent for Philips and Philips’ authorized nominee to collect, process, transfer and store your personal data for purpose of the application for the above-mentioned job opportunity. Further, in the event you provide any personal information of another data subject as referee, you confirm that the relevant data subject consented to the disclosure of such personal data to Philips and Philips’ authorized nominee. For more information and details on our Privacy Policy, please visit this link.