Site Name: Vietnam - Ho Chi Minh City Posted Date: Sep 22 2025 Overview: This position will contribute to the growth and success of a nationwide healthcare system, which operates a chain of clinics designed to provide accessible, high-quality medical services. As the Brand Communication Manager, you will play a critical role in developing and delivering communication strategies that empower healthcare professionals (HCPs) with the knowledge and tools they need to enhance patient care. Location: Ho Chi Minh city & South. Key Responsibilities: 1/ Product & Disease Knowledge: Utilize comprehensive knowledge of the company's product and related diseases to address HCP needs, ensuring they are equipped with the latest updates in treatment practices to better serve their patients. 2/ Marketing Communication & Speaker Development: Develop and implement internal speaker plans within your assigned territory to deliver product knowledge and key marketing messages effectively. Serve as a key internal speaker to communicate product knowledge and core messaging to target HCPs through marketing communication activities, such as Group Detailing, Product Symposiums, and Hospital Meetings. Lead, coach, and manage internal speakers to ensure impactful delivery and alignment with organizational strategies. 3/ Cross-functional Collaboration: Collaborate closely with cross-functional teams, including Fieldforce, Marketing, Training, and Medical Affairs, to co-create tools like the HCP Engagement Book (CEB) to support engagement effectiveness. Ensure seamless implementation and alignment of field marketing communication plans to support Fieldforce teams in achieving their objectives. 4/ Field Marketing Execution: Ensure field teams possess the appropriate level of product and disease knowledge during visits while supporting the implementation of marketing communication plans. Monitor and ensure individuals are effectively executing marketing campaigns, using key messages and campaign materials appropriately. 5/ Compliance: Adhere to all company policies, procedures, and ethical standards, including the Code of Conduct. Qualifications & Skills: Education: Bachelor’s degree in Pharmacy; Master’s degree in any major (Pharmacy, Medicine, Marketing, or related fields) is a plus. Experience: Proven experience in healthcare marketing, field communications, or HCP engagement within the pharmaceutical or healthcare industry. Skills: Exceptional presentation and communication skills. Strategic thinking and project management capabilities. Leadership and coaching abilities to manage and develop internal speakers. Collaboration and cross-functional teamwork skills. Language: Proficiency in English and Vietnamese is essential. *LI-GSK Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale. People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people. Important notice to Employment businesses/ Agencies GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.