Key Account Manager - Electronics-BGC
lazada
The role
As a Key Account Manager (KAM), you will be responsible for driving the growth and success of your assigned seller portfolio. You will develop and maintain strong relationships with accounts, acting as a trusted partner to build and boost their business on the Lazada platform. This role requires you to combine operational excellence with a strategic mindset, leveraging industry insights, sales analysis, and business planning to optimize seller performance and drive measurable growth.
Key Tasks & Responsibilities
- Account Management: Own the overall business performance and be the main point of contact of your assigned sellers. Ensure growth in sales, orders, and buyers by managing and developing key accounts through targeted strategies and initiatives. Help sellers meet objectives while taking into consideration the platform's priorities.
- Sales & Marketing: Drive assortment expansion, adoption of key mechanics, tools, and solutions, and joint business planning with sellers. Develop and implement tailored marketing and sales strategies to boost visibility and performance on the platform.
- Operational Excellence: Collaborate with internal teams (e.g., platform operations, campaigns, logistics, finance) to meet growth objectives such as DAU, conversion rate, and on-time shipping performance. Ensure smooth operational processes and timely fulfillment.
- Strategic Leadership: Lead negotiations, manage relationships, and facilitate the execution of campaigns and tools that engage sellers. Take ownership of category performance and stay on top of emerging trends, using industry knowledge and insights to advise sellers on how to optimize their business.
- Analytics & Reporting: Utilize data and analytics to identify trends, opportunities, and areas of improvement. Provide actionable insights to sellers to optimize their performance on the platform
As a Key Account Manager (KAM), you will be responsible for driving the growth and success of your assigned seller portfolio. You will develop and maintain strong relationships with accounts, acting as a trusted partner to build and boost their business on the Lazada platform. This role requires you to combine operational excellence with a strategic mindset, leveraging industry insights, sales analysis, and business planning to optimize seller performance and drive measurable growth.
Key Tasks & Responsibilities
- Account Management: Own the overall business performance and be the main point of contact of your assigned sellers. Ensure growth in sales, orders, and buyers by managing and developing key accounts through targeted strategies and initiatives. Help sellers meet objectives while taking into consideration the platform's priorities.
- Sales & Marketing: Drive assortment expansion, adoption of key mechanics, tools, and solutions, and joint business planning with sellers. Develop and implement tailored marketing and sales strategies to boost visibility and performance on the platform.
- Operational Excellence: Collaborate with internal teams (e.g., platform operations, campaigns, logistics, finance) to meet growth objectives such as DAU, conversion rate, and on-time shipping performance. Ensure smooth operational processes and timely fulfillment.
- Strategic Leadership: Lead negotiations, manage relationships, and facilitate the execution of campaigns and tools that engage sellers. Take ownership of category performance and stay on top of emerging trends, using industry knowledge and insights to advise sellers on how to optimize their business.
- Analytics & Reporting: Utilize data and analytics to identify trends, opportunities, and areas of improvement. Provide actionable insights to sellers to optimize their performance on the platform
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