At Nissan, we’re not just building cars, we’re revolutionizing mobility. We believe that every individual possesses a unique set of skills and passions that can be harnessed to drive innovation and shape the future of the automotive industry. Our global impact is fueled by dedicated minds, crafting and delivering innovation since 1933. For over 90 years, our core belief in doing what others don’t has driven innovation and excitement for our customers, shaping Nissan into the business it is today. We are not just a company - we're a movement, pushing boundaries and embracing the spirit of “Defy Ordinary”.
We are seeking a Local Platforms Content Management Coordinator to oversee the localization, adaptation, and management of content across various digital platforms for the newly created RBU ( Netherlands, Belgium, Denmark, Norway, Sweden). This role ensures the accuracy and relevance of product and service content on national websites, dealer websites (if applicable), and car-connected services apps. The ideal candidate will act as the bridge between centrally provided content and local market needs, ensuring customer satisfaction through effective content delivery and optimization based on feedback.
How you can contribute and have an impact:
Content Localization & Management
• Adapt and implement centrally provided content to ensure alignment with local market needs, including product and service information.
• Develop and manage specific local content for national sales and after-sales campaigns, ensuring relevance and consistency.
• Ensure all content on digital platforms, including national websites, dealer websites (if applicable), and apps, is accurate, up-to-date, and customer-focused.
Collaboration & Coordination
• Work closely with central content teams to ensure timely delivery and implementation of updates.
• Collaborate with local sales, marketing, and after-sales teams to create and align custom content for campaigns.
• Coordinate with external partners, including web development agencies and app providers, to implement content updates efficiently.
Customer Feedback & Optimization
• Analyze customer satisfaction metrics and feedback related to digital platforms.
• Identify areas for improvement and implement content optimizations to enhance the user experience.
• Monitor platform performance and recommend updates or changes to meet evolving customer expectations.
Quality Assurance & Compliance
• Ensure all content meets brand guidelines, local regulations, and legal compliance requirements.
• Regularly audit digital platforms for consistency, accuracy, and performance.
Budget
• FMI management of Content update.
What we look for:
• Content Management Expertise: Strong experience in managing and localizing digital content across multiple platforms.
• Customer-Centric Mindset: Deep understanding of customer needs and the ability to translate feedback into actionable content updates.
• Project Management: Ability to manage multiple projects and deadlines while ensuring high-quality execution.
• Collaborative Approach: Strong interpersonal skills to work effectively with central teams, local stakeholders, and external partners.
• Analytical Skills: Proficiency in analyzing customer satisfaction data and platform performance metrics to drive improvements.
• Attention to Detail: Meticulous approach to ensuring accuracy, relevance, and compliance of all content.
Experience:
• Bachelor’s degree in Marketing, Digital Marketing, or a related field (or equivalent experience).
• Proven experience in digital marketing, preferably in the automotive sector.
• In-depth knowledge in digital marketing channels, platforms, tools and best practices.
• Knowledge of content management systems (CMS) and digital platform management.
• Familiarity with customer feedback tools and analytics platforms (e.g., Google Analytics).
• Familiarity with automotive industry trends and consumer behavior in the digital space.
• Proficiency in using web analytics tools and content management systems.
• Strong analytical skills and the ability to interpret data to drive actionable insights.
• Excellent communication, interpersonal, and project management skills.
• Creative thinking and problem-solving abilities in a fast-paced environment.
• Fluent in English and at least one of the native languages of the region (French, Dutch, Danish, Norwegian, Swedish).
Join the new RBU as a Local Platforms Content Management Coordinator to make a significant impact on our marketing initiatives, drive brand growth, and contribute to the success of our organization. Apply now and be part of an innovative and dynamic team dedicated to shaping the future of mobility.
Note: The job description provided above is a general outline of the responsibilities and qualifications typically associated with this role. The specific duties and requirements may vary depending on the needs of Nissan Benelux and the evolving nature of the industry.
Nissan believes the power comes from the inside, the diversity and well-being of its employees is key to success. People are our most valuable assets, and diversity and inclusion are the key to maximizing the power of each individual member of our team. Nissan is committed to be a truly diverse, equitable, and inclusive company that empowers everyone to bring their best, most authentic selves to work. Respecting each person, their opinions and value is when we can drive innovations that make a difference.
Amsterdam Netherlands