Company Description

 Domino’s Pizza, which began in 1960 as a single store location in Ypsilanti, MI, has had a lot to celebrate lately: we’re a reshaped, reenergized brand of honesty, transparency and accountability – not to mention, great food! In the rise to becoming a true technology leader, the brand is now consistently one of the top five companies in online transactions and 65% of our sales in the U.S. are taken through digital channels. The brand continues to ‘deliver the dream’ to local business owners, 90% of which started as delivery drivers and pizza makers in our stores. That’s just the tip of the iceberg…or as we might say, one “slice” of the pie! If this sounds like a brand you’d like to be a part of, consider joining our team!

 

Job DescriptionLocation: Domino’s World Resource Center; 30 Frank Lloyd Wright Dr, Ann Arbor, MI 48105 (Remote Monday & Friday)Shift: Fulltime; SalaryCompensation: $115k-$125k, plus bonus

RESPONSIBILITIES AND DUTIES

This role is responsible for leading and coaching a team of marketers and agency partners in continuing to grow and evolve our Brand Media program across Video, Streaming, and Branded Integration Partnerships. This role manages our large video budget and works with our media agency Mindshare to continually improve and adjust our plan in response to the evolving media landscape. This role oversees one L6 team member.

National Video/Streaming Media Planning and Buying (70%)

Lead agency and team in stewardship and innovation of our $200M+ TV, digital video, and streaming investmentsDevelop national TV, video, streaming, and programmatic strategies to drive incremental sales and reach company objectivesWork with agency and team to evolve our video/streaming program to be best-in-class through testing and optimizationDevelop strategy to evaluate and prioritize added value, paid sponsorships, and branded integration opportunities that align with brand prioritiesWork cross functionally to create creative rotation recommendations and coordinate refreshesLead agency through annual upfront planning to maximize impact to businessPresent to DMAC, DNAF Board, and Senior Leadership on key national media initiativesDevelop briefs for brand integrations to ensure content delivers on marketing objectives and learningsEnsure high level of accountability in development, reviews, and execution of national windowsLead team and partners in monitoring performance KPIs to ensure consistent optimization of program impact, revisiting KPIs as neededLead collaborative efforts to innovate on strategies and measurement to ensure clarity and accountability in decision making and execution, with impact to business as a primary focus

Cross Functional Media Planning and Activation (30%)

Maintain strong working relationships with A&I, Advertising, PR, Customer Care and other key stakeholders in developing cross-functional campaigns, insights, and solutions for the brandPartner closely with Advertising to ensure campaigns are aligned to national initiatives and maintain brand and creative standardsWork cross-functionally to identify, analyze, and execute Brand Media strategies to maximizes Domino’s presences in an evolving media landscape with a focus on driving measurable business impactWork closely with A&I and agency partners to evaluate media effectiveness and efficiencies and potential impact of agency and team recommendationsEnsure strong record keeping of media plans, performance, and best practicesManage national contracts and budgets to ensure timely and accurate processing and reporting

 

 

 

QualificationsBachelor’s degree in Business, Marketing or related field, MBA preferred5+ years media or marketing experienceExperience managing video, TV, and audio campaigns and programmatic campaignsExperience managing branded sponsorships/integrationsProven track record or media or marketing innovationProven history of developing team membersDemonstrated ability to manage agencies, teams, and budgetsAbility to manage and develop strategic alliances across cross-functional teamsStrong analytical and problem-solving skillsStrong verbal and presentation skillsConsumer packaged goods, DTC, retail or quick service restaurant experience preferred

Additional InformationPaid Holidays and Vacation    Medical, Dental & Vision benefits that start on the first day of employment No-cost mental health support for employee and dependents Childcare tuition discounts No-cost fitness, nutrition, and wellness programs  Fertility benefits Adoption assistance 401k matching contributions    15% off the purchase price of stock    Company bonus    

 

All your information will be kept confidential according to EEO guidelines.