**The Estée Lauder Companies Inc.** is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty. **Description** The Manager, Paid Search will support the business in North America region and play an important role in accelerating our online business. This individual will join a team of growth marketers that are transforming our brand.com business and aiding in developing critical marketing capabilities for ELC. Roles & Responsibilities: Strategy & Execution: + Manage the strategic approach and execution of paid search investment across assigned brands within the portfolio in partnership with agency + Oversee experimentation, attribution, ROI measurement, and optimization + Manage and QA the product feed to find any missing product groups, titles, descriptions, etc. + Proactively identify new opportunities and build recommendations to maximize sales via new ad groups, ad copy testing, landing page optimizations, keyword expansion, bidding algorithms, etc. in partnership with agency + Build and execute testing roadmap in partnership with internal and external stakeholders. Constantly test new strategies to update and develop best practices. + Identify opportunities to reduce manual efforts and increase returns across the ELC portfolio + Create revenue forecasts on a daily/monthly/yearly level that are rooted in current and historical trends, along with an understanding of YoY media budgets and how that could impact delivery to total site goals + Constantly track and analyze the relationship between paid and organic search to identify opportunities for synergies and optimization + Work cross functionally with marketing channel leads on real time optimizations and pivots across the marketing mix to achieve brand goals Account Management + Reporting: + Derive actionable insights from paid search performance and connect to holistic business trends/activations. Deliver weekly performance updates to stakeholders with an emphasis on how the channel supports macro business goals. + Comfortable with educating stakeholders on how paid search works and its best practices + Own all internal financial documents regarding paid search spend. Communicate with Brand, Finance, and Accounts Payable teams to understand any discrepancies, outstanding invoice payments, etc. **Qualifications** + 5 years+ of hands-to-keyboard experience in performance marketing, primarily in Paid Search + Experience with tools like Skai, SA360, Google Analytics, Looker, and Google Merchant Center is required + Experience with Excel (vlookups, pivot tables, data visualization) is preferred + Agency experience highly preferred + Experience within the retail vertical is a plus, but not required + Self-starter with the ability to take initiative and work independently with minimal supervision + Strong work ethic, consistently going above and beyond to meet deadlines and achieve goals + Clear and concise communicator, able to convey ideas effectively both in writing and verbally + Motivated to take ownership of tasks and projects, demonstrating a proactive approach to problem-solving + Ability to stay organized, focused, and productive in a fast-paced, dynamic environment **Pay Range:** The anticipated base salary range for this position is **$82,500.00** to **$135,500.00** . Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program as well as participation in the share incentive plan. In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company. **Equal Opportunity Employer** It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com. **Michigan Applicants:** Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed. **Philadelphia Applicants:** Philadelphia's Fair Chance Hiring Law (https://www.phila.gov/media/20240326142036/V6-Fireball-Handout-fairchance-E-S.pdf) **Rhode Island Applicants:** The company is subject to chapters 29-38 of title 28 of the general laws of Rhode Island and is therefore covered by the state's workers' compensation law. Equal Opportunity Employer It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.