Job Summary

Job Description

This contract position will be approximately one year in length.

As Manager, Marketing & Client Experience, you will support the implementation of marketing strategies to enhance client experience, increase sales force capabilities and drive sales of RBC Global Asset Management (GAM) mutual funds for RBC GAM’s direct-to-client dealer, PH&N Investment Services. 

Please visit www.phn.com for more information.

What will you do?

Manage the ongoing, day-to-day support for website content and triage of ad-hoc issues. This includes developing a content calendar, sourcing/creating content for frequent update and managing reporting/escalation of ad-hoc issues to ensure website works smoothly.

Lead sales & marketing initiatives to increase user engagement and business development activities.

As the owner of all forms and applications used by the business, manage the creation/update of forms to ensure forms are client-friendly, easy to understand and meet all regulatory/operational requirements.

Chair a working group that actively seeks to improve, consolidate or remove duplication of existing forms and reduce client errors in the forms completion.

Utilize data and insights from advisors & Client Care team (e.g. web statistics, client incidents/inquiries, client survey) to identify gaps, key issues and opportunities to improve client experience.

Provide ad-hoc marketing production support related to the various client communications and sales initiatives.

Consistently benchmark relatable competitors and make recommendations on how to enhance/improve the online client experience for investors.

Collaborate with key stakeholders for ongoing development of the digital client experience, including review of Business Requirement Documents and QA/UAT.

What do you need to succeed?

Must Have

Previous marketing experience with an investment dealer

A conceptual thinker with an eye for detail, along with excellent written/verbal communication skills

Demonstrated project management skills, ideally in the digital marketing area

University degree or equivalent

Completion of CSC or IFIC

Above average ability with Microsoft Office tools.

Nice to Have

Previous experience working in a client-facing role in the investment industry

Completion of PFP/CFP

Basic HTML knowledge

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

Leaders who support your development through coaching and managing opportunities

Ability to make a difference and lasting impact

Work in a dynamic, collaborative, progressive, and high-performing team

Opportunities to do challenging work

Opportunities to take on progressively greater accountabilities          

Job Skills

Brand Marketing, Creativity, Cross-Channel Marketing, Cross Promotions, Customer Behavior, Industry Knowledge, Marketing Activities, Marketing Strategy Implementation, Market Research, Product Services

Additional Job Details

Address:

RBC CENTRE, 155 WELLINGTON ST W:TORONTO

City:

TORONTO

Country:

Canada

Work hours/week:

37.5

Employment Type:

Full time

Platform:

WEALTH MANAGEMENT

Job Type:

Contract (Fixed Term)

Pay Type:

Salaried

Posted Date:

2025-03-06

Application Deadline:

2025-03-21

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Inclusion and Equal Opportunity Employment

At RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.
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We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.

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