Manager, Private Wealth Advisory & HNW Partnership Engagement
Chubb Security
Develop and execute comprehensive marketing strategies to enhance brand awareness and market penetration in HNW market.
Lead, design, and drive HNW campaign or events for HNW customer segments, including prestige event, webinars, conferences, or any relevant activities.
Identify and analyze market trends, consumer behaviors, and competitor activities to adjust marketing strategies accordingly.
Oversee and advice our digital marketing efforts, including SEO, SEM, social media, content marketing, and online campaigns.
Collaborate with marketing team to further expand digital or social media platforms in China.
Manage public relations activities, including press releases, media relations, and corporate communications tailored for the Mainland Chinese market.
Position Chubb Life Hong Kong as a thought leader through organizing and participating in conferences, webinars, and industry events.
Collaborate with internal teams and external agencies to ensure cohesive brand messaging and strategy implementation.
Bachelor’s degree in Marketing, Business Administration, or related field. A Master’s degree or MBA is a plus.At least 7 years of experience in marketing, with a proven track record in the Mainland Chinese market, preferably in the insurance or financial services industry but not a must.Deep understanding of the Mainland China market, especially the GBA region and first-tier cities.Proficiency in Mandarin and English. Cantonese is an added advantage.Expertise in digital marketing, social media, and public relations within the Mainland Chinese context.Strong adaptation in a diverse team.Excellent communication, presentation, and negotiation skills.
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