Manager, Research
Univision Communications, Inc
Our Research team works directly with both our Content and Sales partners to analyze audience behavior, communicate actionable content insights, and investigate opportunities for the continued growth of our properties as well as compile consumer and market insight for business development purposes. This team is highly collaborative & passionate about the media industry, and oriented towards continuous improvement.
As the Manager, your role is to support our ad sales business, lead insights projects that support competitive landscape understanding, ensure outcomes are insightful and deliver on business needs. You will manage analysis and reporting to company stakeholders utilizing viewership data from third parties like Nielsen and other sources. You will have a strong desire to discover the “why” beyond “what” data reveals. You will be involved in all aspects of research, working closely with the Ad Sales Research team to transform large data sets into clear insights, infer trends from a variety of data sources, and confidently present findings.
Your responsibilities include compiling, analyzing Nielsen ratings and creating presentations for use by TelevisaUnivision Sales and affiliates as well as other departments within TelevisaUnivision. In addition, you will work directly with the Director/VP of Research to optimize ratings that help meet business objectives as well as take on additional projects and initiatives whenever called upon. Assure that research reporting is consistent, clear, accurate, relevant, insightful and timely. Supervise and develop Research Analysts, ensuring their training and growth.
ABOUT YOU:
You have a strong desire to discover the “why” beyond “what” data reveals, fascinated by digging into data to uncover critical insights and has the ability to tailor reporting and data analysis to clients’ needs and objectives, including requests of an ad-hoc nature. Is a skilled collaborator who can build successful relationships with cross-functional internal teams and clients.
YOUR DAY TO DAY
+ You will provide research support for TelevisaUnivision ad sales across platforms
+ You will manage and analyze Nielsen audience data on a daily, weekly and monthly basis
+ You will create program and network trend reports, highlights and materials for sales, programming, corporate communications, distribution, streaming and all levels of management
+ You will generate reports utilizing various tools, including Nielsen software
+ You will support the ad sales team on special ad-hoc audience analysis with the guidance of Directory of Network Research
+ You will ensure that research reporting is consistent, clear, accurate, relevant, insightful, and timely
+ You will supervise and develop Research Analysts, ensuring their training and growth.
+ You will report directly to the Senior Research Director and complete assigned tasks as required by the supervisor.
+ Can identify opportunities to create efficiencies and automate reporting so that more time can be spent focusing on developing insights and internal partnerships
YOU HAVE
+ Bachelor’s degree or equivalent work experience
+ Experience reporting on and using Nielsen’s TV viewership suite products (NNTV, NPower, etc.)
+ Proficient in MS Excel (pivot tables and macros a plus), PowerPoint, and Word. Must know how to create and edit formulas in Excel
+ Proficiency in English, both oral and written, required
+ Strong analytical skills, critical thinker, fast learner, insights and presentation skills
+ You are knowledgeable, & passionate about television, streaming, content and/or the Hispanic & LatAm media landscape
ELIGIBILITY REQUIREMENTS
+ Must be willing to work from a TelevisaUnivision office location in Bogota, Colombia
+ Employment/education will be verified
Univision is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
About TelevisaUnivision
As the leading Spanish-language media and content company in the world, TelevisaUnivision features the largest library of owned content and industry-leading production capabilities that power its streaming, digital and linear television offerings, as well as its radio platforms. The Company’s media portfolio includes the top-rated broadcast networks Univision and UniMás in the U.S. and Las Estrellas and Canal 5 in Mexico. TelevisaUnivision is home to 36 Spanish-language cable networks, including Galavisión and TUDN, the No. 1 Spanish-language sports network in the U.S. and Mexico. With the most compelling portfolio of Spanish-language sports rights in the world, TelevisaUnivision has solidified its position as the Home of Soccer. TelevisaUnivision also owns and manages 59 television stations across the U.S. and four broadcast channels in Mexico affiliated with 222 television stations, Videocine studio, and Uforia, the Home of Latin Music, which encompasses 57 owned or operated U.S. radio stations, a live event series and a robust digital audio footprint. TelevisaUnivision is home to the global streaming services ViX and Blim TV, which altogether host over 50,000 hours of high-quality, original Spanish-language programming from distinguished producers and top talent. The company’s prominent digital assets include Univision.com, Univision NOW, and several top-rated digital apps. For more information, visit televisaunivision.com.
Sobre TelevisaUnivision
Como la compañía líder de contenidos y medios en español en el mundo, TelevisaUnivision cuenta con la biblioteca de contenido propio más grande y capacidad de producción líder en la industria, mismas que impulsan sus ofertas de transmisión digital y lineal, así como sus plataformas de radio. La cartera de medios de la Compañía incluye las cadenas de transmisión líderes Univision y UniMás en Estados Unidos, y Las Estrellas y Canal 5 en México. TelevisaUnivision es el hogar de 36 canales de televisión de paga en español, incluidos Galavisión y TUDN, el canal de deportes en español número 1 en Estados Unidos y en México. Con la cartera de derechos deportivos en español más atractiva del mundo, TelevisaUnivision ha consolidado su posición como la Casa del Fútbol. TelevisaUnivision también posee y administra 59 estaciones de televisión en Estados Unidos y cuatro canales de transmisión en México con 222 estaciones de televisión asociadas, los estudios de Videocine y Uforia, the Home of Latin Music, que abarca 57 estaciones de radio propias u operadas en Estados Unidos, una serie de eventos en vivo y una sólida huella de audio digital. TelevisaUnivision es el hogar de los servicios de transmisión digital premium ViX y Blim TV, que en conjunto presentan más de 50,000 horas de programación original en español de alta calidad de productores distinguidos y talento destacado. Los activos digitales más relevantes de la empresa incluyen Univision.com, Univision NOW y varias aplicaciones digitales de primera categoría. Para obtener más información, visite televisaunivision.com
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