Kforce has a client that is seeking a Manager CRM Strategy in Katy, TX. Summary: A leading retail marketing team is looking for a Manager to help grow its customer marketing function. This role sits within the Marketing department and spans broad cross-functional work. The ideal candidate will lead customer-focused projects, set vision and priorities for the customer experience, build roadmaps, and drive CRM and loyalty strategy. Responsibilities: * Develop lifecycle and personalized CRM strategies using segmentation and predictive models * Oversee customer initiative portfolio aligned with overall roadmap * Collaborate across teams to advance customer strategy goals * Drive implementation of winning strategies developed in agile environments * Provide updates and insights on customer programs and campaign performance