USA
2 days ago
Manager - Strategy & Insights
**Company description** **Nothing is** **i** **mpossible** **.** Founded in London in 1970, Saatchi & Saatchi has evolved into a global creative powerhouse with 114 offices in 67 countries and over 6,500 employees. As part of Publicis Groupe, we excel in integrated communications, working with top global brands to create unforgettable campaigns. Our mantra, ‘Nothing is impossible,’ fuels our passion for driving positive change through creativity. At Saatchi & Saatchi, we take pride in our unwavering spirit and commitment to nurturing talent, ensuring your journey with us is marked by continuous growth and opportunity. With offices across the UAE and KSA, we serve the entire MEA region, delivering exceptional work that consistently earns global recognition. In 2024, we were honored as the ‘#2 Network of the Year’ at Dubai Lynx and ranked as the 4th Regional Network of the Year in MENA by the Lions Creativity Report. These accolades reflect our creative excellence and dedication to making a meaningful impact in everything we do. Our culture is what sets us apart. Join our fun traditions that drive creativity and bring everyone together while keeping spirits high. We love our office parties and the collaborative environment that helps us create outstanding work. Join us to be part of a culture that’s as special as the work we create. **Overview** **Responsibility and Focus** The Manager role in the Strategy & Insights team is responsible for: Managing the strategy & insights on key assigned clients Consistently delivering inspiring and untapped insights to deliver breakthrough thiking Consistently driving improvement in the strategy product Consistently influencing improvement in the creative product Forging a trusting and reliable partnership with internal teams Forging a trusting and reliable partnership with client teams **Responsibilities** **Main Tasks** Technical & Product Actively uses and advocates the Publicis Groupe FUEL platform. Actively participates in every Groupe and Agency OPEN brief with inspiring springboards. Deconstructs past award submissions to identify key components of a successful story and discusses findings consistently. Comes up with proactive briefs for clients based on qualified opportunities. Leads the client's Effectiveness awards entries and submissions, regionally and globally. Support creative teams on Creative awards for clients. Is focused on being revelatory vs. boring as a strategist. Insights need to be insightful vs facts or observations. Is persistent about improving the craft of the strategic thinking behind briefs. Attends trainings - internal and external - promptly. Drives the team to scour culture for new uses of tehcnology, data and design to weave innovative thinking into strategic work. Leads and creates focused, insightful and inspiring connections plans with creative briefs (not just a briefing springboard). Manages and builds primary and secondary research: 1) for clients, and 2) for the agency. Shows ability to synthesize qualitative and quantitative data from sources available, to provide strategic implications and creative inspiration. Participates in agency new business pitches and creates an impact through detailed and distinctive strategic thinking. Business Acumen & Operational Efficiency Is knowledgeable about the client's category and business. Creates successful reviews of work and final delivery of assignments and tasks for clients and pitches. Creates client presentations that succinctly but effectively tell the story and appropriately positions the work for success. Creates category and competitive landscape assessments. Plans client workshops and actively participates. Creates monitoring of social, cultural and technological trends along with their impact on attitudes and behaviours. Creates team participation in client-conducted researches. Displays attention to detail when producing reports and updates to stakeholders. Creates consistent monitoring of every campaign's performance for clients - brand, business and media, and builds optimization plans for the next campaigns. Nourishes and safeguards client relationships, maintains contact, is proactive with knowledge-sharing and builds a strong rapport. Innovative & Analytical Mindset Market Research: Designs and executes original methods of primary research producing actionable reports. Ideation: Sythesizes complex information into compelling stories and inspiring creative opportunities. Competitive Analysis: Drives analysis about (and hence, is aware of) threats and opportunities for clients. Shares with others. Presentation Development: Engages in presentations with clear narratives that are insightful and distinctive vs. typical strategists. Strategic proactivity: Keeps cross-functional teams focused on higher-level strategic goals of the brand, and keeps inspiring through proactive opportunities. Strategic partnership: Maintains an authentic trust with clients and agency teams, based on competence, reliability and value. **Qualifications** Bachelors or Masters degree in marketing, research, data or business. **Additional information** R-2169P-2457
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