Requistion ID: 78806

   

Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona’s products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona’s global headquarters is located in Charlotte, North Carolina. The company’s shares are listed in the United States on NASDAQ under the symbol XRAY.

This position is responsible for a department that promotes corporate values and sales activities to the industry at large. The work is conducted in a hands-on manner while managing subordinates.

While communicating with the divisions in charge of global operations and related departments in Japan, we use both digital and paper media in our work. In recent years, the use of digital media has been increasing, and we are looking for someone who has knowledge and experience in various digital media and is capable of executing work consistently from planning to production.

Job Description
Planning and execution of domestic and international communications, sales promotion tools, and promotions
Communication with external parties (website content management, public relations and PR activities)
Execution of marketing strategies and plans
Digital content distribution (Web, SNS, etc. / B to B) / creative production for distribution
Planning and production of sales promotion materials (catalogs, posters, leaflets, etc.)
Communicate with global headquarters to ensure consistency of branding and messaging, and localize promotional tools and messages with their support as needed.
・Plan and organize product promotion events (both online and on-site)
Collaborate with marketing product representatives and the sales department to develop and execute branding/promotional activities

 

 

企業価値や営業活動を広く業界にPRする部門の責任者のポジションです。部下のマネジメントをしながらのハンズオンで業務を進めていきます。

グローバル担当部門や国内関連部署とのコミュニケーションを図りながら、デジタル媒体・紙媒体を使用し業務を行っています。近年ではデジタル媒体の活用が進んでおり、各種デジタル媒体の知見・経験があり、企画から制作まで一貫して業務遂行が可能な方を求めています。

【職務内容】
国内外とのコミュニケーション、および販促ツール・プロモーションの企画と実行
・社外とのコミュニケーション（webサイトコンテンツ管理、広報PR活動）
・マーケティング戦略・企画の実行
・デジタルコンテンツ配信　(Web、SNS等 / B to B) / 配信用クリエイティブ制作
・販促物の企画制作（カタログ、ポスター、リーフレット等）
・ブランディング、メッセージングの整合性を保つためにグローバル本社とのコミュニケーションを図り、必要に応じてその支援を得て販促ツールやメッセージをローカライズする
・製品販促イベントの企画と運営 (オンライン・実地の双方)
・マーケティング製品担当者、営業部との協業によるブランディング活動／販促活動の立案と遂行