The ICTAS Marketing and Communications Manager leads a comprehensive communication and marketing program that elevates the university brand and priorities while emphasizing the institute by raising awareness of its capabilities and strengths to internal university stakeholders and with external local, regional, and national audiences.

Reporting to the ICTAS Director for Finance and Administration and the Senior Director of Marketing and Communications in the Office of Research and Innovation, this position will manage marketing and communications for the institute. The manager will serve as the institute’s primary writer and editor and lead strategies for print and digital content including storytelling, web, social, and executive talking points and presentations. The manager will supervise a marketing and communications specialist in the development of all marketing materials, social media posts, web content, event marketing collateral and other products as needed to ensure content is consistent with the university brand and priorities. The manager will demonstrate a creative vision for photography and videography and coordinate requests for production with central communications. The manager collaborates with faculty, campus communicators, ICTAS leadership, the Office of Research and Innovation, and central Marketing and Communications.

The manager will develop communication plans for high level, complex projects that include coordination with internal stakeholders such as university leadership, the central media relations team, campus communicators, and external partners.

The manager supports a healthy work environment and strives to fulfill the terms in the Standards of Business Conduct to exemplify the Virginia Tech Principles of Community and support the university’s motto, Ut Prosim (That I May Serve).