El Dorado Hills, CA, 95762, USA
21 hours ago
Marketing Assistant/Analyst 3
Description We are seeking a highly skilled Marketing Analyst to support strategic marketing initiatives in a dynamic, cross-functional environment. This role requires expertise in campaign management, project management, and independent execution to develop and oversee marketing communications across multiple business lines, including Medicare, IFP, Group, and Elderly segments. Key Responsibilities: + Campaign Management: Oversee and execute email, direct mail, and digital marketing campaigns, ensuring alignment with strategic business goals. + Cross-Functional Collaboration: Partner with project managers, SMEs, studio teams, and legal/compliance teams to ensure accurate and compliant marketing materials. + Creative Development: Develop creative briefs and marketing strategies, providing input on messaging and branding consistency. + Project & Budget Management: Manage project plans, budgets, and timelines, ensuring smooth execution and on-time delivery. + Marketing Compliance & Proofing: Review proofs and final marketing materials to ensure compliance with regulatory and brand guidelines. + Data Analysis & Optimization: Conduct qualitative and quantitative research to measure campaign effectiveness, track KPIs, and recommend data-driven optimizations. Requirements Qualifications & Experience: + 5-7+ years of experience in marketing communications, campaign management, and project execution. + Strong background in pharmacy-related products or healthcare marketing (preferred but not required). + Proven experience working independently in fast-paced environments with adaptability to changing priorities. + Hands-on experience in marketing compliance, legal reviews, and cross-functional stakeholder management. Technical Skills & Tools: + Must-Have: Microsoft Suite (Excel, PowerPoint, Outlook, Teams) + Preferred: Adobe Creative Suite, Google Analytics Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .
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