Position Overview:

We are seeking a versatile and creative Marketing Associate to join our team, with a special focus on digital and online marketing and dealer marketing strategies. The ideal candidate will help manage the company’s online and offline presence and assist in developing and executing multi-channel marketing campaigns, managing digital content, and supporting dealer-focused marketing efforts. This is an excellent opportunity for a driven individual to grow in a fast-paced marketing environment while contributing to both the company’s digital presence and its dealer partnerships.

Key Responsibilities include:

Digital Marketing Campaigns: Assist in creating, executing, and optimizing digital marketing campaigns across various platforms (Google Ads, social media, email, etc.) to drive brand awareness, lead generation, and sales. Content Management: Develop and maintain content for the company’s website, social media, and customer newsletters, ensuring consistency in tone and alignment with brand guidelines. Social Media Management: Create and schedule engaging content across social media platforms, manage online interactions, and grow the company’s social media presence. Dealer Marketing Support: Collaborate with dealer partners to develop marketing materials, campaigns, and promotions that enhance their ability to sell and market our products. Analytics & Reporting: Monitor and report on the performance of digital marketing initiatives using tools like Google Analytics and social media insights. Event Support: Assist with marketing efforts related to dealer events and conferences, trade shows, and promotional activities, including coordination, material preparation, and follow-up. Creative Development: Work with the design team to produce marketing materials such as brochures, ads, banners, and presentations that support both digital and dealer marketing efforts. Budget Management: Help track and manage the marketing budget for digital and dealer marketing initiatives. Brand Consistency: Ensure that all marketing materials and campaigns are aligned with the company’s brand strategy and voice across both digital and dealer channels. Competitive Analysis: Conduct regular market and competitor analysis to stay informed of trends and make recommendations for adjustments to marketing strategies.