Reston, VA, 22096, USA
12 hours ago
Marketing Automation Specialist
6 month W2 contract *Needs to be local to DMV - hybrid 2x days in Reston Description We are seeking a talented HubSpot Specialist with expertise in Salesforce API integration and preferably Pardot knowledge to join our team and help optimize our marketing and CRM systems. You will play a crucial role in managing and enhancing our HubSpot platform, ensuring seamless integration with Salesforce, and optimizing marketing automation processes. Your expertise will help us improve lead management, data accuracy, and overall campaign effectiveness. Top 3 Skills: - Marketing automation - Lead integrations/Drip campaigns - Hubspot -Understands API integrations - Pardot - Salesforce Developer who has Hubspot integration and Pardot Key Responsibilities: 1. HubSpot Management: Administer and optimize HubSpot CRM and marketing automation tools. Create and manage workflows, email campaigns, and lead nurturing programs. Develop and maintain dashboards and reports to track key metrics and performance. 2. Salesforce API Integration: Implement and manage API integrations between HubSpot and Salesforce to ensure smooth data flow. Troubleshoot and resolve integration issues, ensuring data consistency across platforms. Collaborate with development teams to customize and enhance integration functionalities. 3. Marketing Automation and Campaign Management: Design and execute marketing automation strategies to improve lead generation and conversion. Analyze campaign performance and adjust strategies based on data insights. Implement and manage Pardot integration, if applicable, to enhance marketing efforts. 4. Collaboration and Support: Work closely with sales, marketing, and IT teams to align strategies and achieve business goals. Provide training and support to team members on HubSpot and Salesforce best practices. Stay updated on industry trends and emerging technologies to recommend improvements. 5. Other related duties as needed. Qualifications: · Bachelor’s degree in marketing, Business, Information Technology, or a related field; or equivalent certifications. · Proven experience managing HubSpot CRM and marketing automation platforms. · Strong experience with Salesforce API integrations and data management. Familiarity with Pardot is highly preferred. · Excellent analytical skills with the ability to interpret data and provide actionable insights. · Strong problem-solving skills and attention to detail. · Effective communication and collaboration skills. · Preferred Skills: HubSpot certification(s), Salesforce certification(s), or experience with Salesforce development. Experience with additional marketing automation tools or platforms. Skills salesforce marketing cloud, hubspot, marketing leads, pardot, API integrations, salesforce, erpss Additional Skills & Qualifications *Needs to be local to DMV - hybrid 2x days in Reston Experience Level Expert Level Pay and Benefits The pay range for this position is $50.00 - $75.00/hr. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: • Medical, dental & vision• Critical Illness, Accident, and Hospital• 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available• Life Insurance (Voluntary Life & AD&D for the employee and dependents)• Short and long-term disability• Health Spending Account (HSA)• Transportation benefits• Employee Assistance Program• Time Off/Leave (PTO, Vacation or Sick Leave) Workplace Type This is a hybrid position in Reston,VA. Application Deadline This position is anticipated to close on Feb 18, 2025. About TEKsystems: We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company. The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
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