Roche fosters diversity, equity and inclusion, representing the communities we serve. When dealing with healthcare on a global scale, diversity is an essential ingredient to success. We believe that inclusion is key to understanding people’s varied healthcare needs. Together, we embrace individuality and share a passion for exceptional care. Join Roche, where every voice matters.

Marketing Enabler (Breast & Lung Cancer), Roche Pharmaceuticals Singapore

A healthier future. It’s what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come. Creating a world where we all have more time with the people we love. 

That’s what makes us Roche. 

As a marketing enabler, you enable assigned business teams in their mission, to elevate the role we play as Roche in society - from mostly offering world-class medicines towards much more partnering, innovating and leading generative disruption, to ensure we deliver better outcomes for patients, the ecosystem and the Roche organization, faster. 

You act as an expert for marketing, digital marketing and strategy, while providing integrated systems thinking and leadership, in developing, owning, and jointly implementing team outcomes together with the TA Cross functional team members.

Your Opportunity

Co-own and pursue outcomes together with assigned, empowered TA cross functional teams and work package teams in an agile work environment with a fluid resourcing model (i.e., assignment to one or more teams that can change over time, contribution to work packages on local and international level)

Proactively provide and bring in expertise in marketing, digital marketing and strategy development, while taking an integrated (marketing, medical, access) and systems approach, to co-develop and coexecute strategies and outcome-based plans together with assigned teams

Bring in product strategy perspective to co-define local portfolio strategy and outcome-based plans

Take the lead for marketing tasks and related work packages, e.g., related to

Market analysis and landscaping

Product strategy

Segmentation, targeting, positioning and value proposition for healthcare solutions

Product demand & supply forecasting

Financial forecasting, financial analyses

Product availability to patients

In collaboration with the assigned teams and the Customer Experience function, ensure that customer experience concepts and goals are incorporated into outcomes and activities, omnichannel engagements plans are built in based on overall TA strategy and outcomes

Work closely with subject matter experts for Access and other team members on outcomes and initiatives aiming to increase access for patients to our medicines and other healthcare solutions, including coordination and support of advocacy building as well as listing and funding initiatives

Enable Patient Journey Partners to tailor communications and campaigns to customers and lead the development and execution of the communication campaigns and strategies, owning the collaboration with the lab.

Ensure all business activities within the ecosystem comply with relevant company SOPs, PHARMA Code of Conduct, iFPMA, Symphony (and of equivalence) and are of high ethical standard.

Engage with customers as required, in alignment with the respective primary point of contacts, to validate market insights and customer needs, and drive assigned initiatives / work packages

Who you are

Possess Degree in Health / Medical Sciences and/or Business / Marketing with strong passion to create value and impact on the ecosystem

Have proven knowledge and skills in Marketing, including Digital Marketing (digital transformation, omnichannel marketing, content marketing, data analytics)

Possess 5 years experience in a commercial/marketing role, preferably in the pharmaceutical/healthcare industry

Have significant customer-facing experience, ideally in healthcare, preferably with strong local market understanding

Proven effective leadership in cross-functional teams

Experience in agile ways of working and methodologies preferred

Possess cultural and organizational agility, comfortable with and track record of operating and influencing in all directions in a global network/matrix environment

Previous work experience in Breast & Lung Cancer would be an asset

Location: Singapore

Roche is strongly committed to a diverse and inclusive workplace. We strive to build teams that represent a range of backgrounds, perspectives, and skills. Embracing diversity enables us to create a great place to work and to innovate for patients

At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.

Roche is an Equal Opportunity Employer.