Coppell, Texas, USA
33 days ago
Marketing Financial Analyst
If you’re looking for a purpose and not just a job, join the Smoothie King team and turn your purpose into a fulfilling passion! Since pioneering the first nutritional Smoothie franchise in 1973, our mission has always been to inspire people to live a healthy and active lifestyle. Now, with over 1300 stores and counting, we have been ranked as the #1 Fastest-Growing concept in its category and #15 on Entrepreneur Magazine’s “Franchise 500” list in 2024! We’ve grown to become the largest nutritional Smoothie bar in the nation, with a simple recipe for success: Hire the best people, use the best ingredients and blend with a purpose! Overview We are currently searching for a Marketing Financial Analyst to join our growing team in Dallas, Texas. The Financial Analyst is a key member of our team who will support our growth and success by taking an active and contributive role in Smoothie King’s financial reporting, planning, and analysis processes. This includes conducting analyses across initiatives and providing actionable insights to improve our overall performance. The successful candidate will be able to balance strong analytical proficiency with marketing skills to ensure learning is at the heart of all we do! Analyze the results of promotional campaigns to provide insights and optimizations to improve performance. Build and maintain a robust internal reporting cadence of the metrics relevant for marketing initiatives. Use extensive amounts of user data to build audiences and targeting cohorts to enable relevant and effective promotions. Maintain and build upon data pipelines, tools, and processes that power campaigns. Present weekly marketing reports to senior leadership Partner with VP Brand Marketing, VP of R&D, Director of Brand Marketing and Sr. Director of Business Intelligence on pricing and promotional strategy using financial modeling. Provide analysis and manage P&L for Smoothie King gift card program, including forecasting expenses vs. breakage. Assist Digital Marketing team in preparing financial analysis on loyalty programs and campaigns, digital sales and CRM offers to help understand the anatomy of a discount and build repository of financially viable offers. Drive optimization and best practices, to help improve our decision-making on which content to support, execution of how we support them, and understanding on how to best use our platform tools. Build and maintain robust financial dashboards and analytical tools to help Marketing team develop effective strategies and tactics to grow business and brand. Independently develop process improvements resulting in the development of new technological ways to streamline and improve reporting efficiency. Consistently communicate across various functions and departments driving appropriate collaboration, coordination, analysis, and timing of deliverables. Responsibilities Solid understanding and background of integrated financial and reporting systems. High level problem solving and analytical skills Able to manipulate and leverage large amounts of data into meaningful reporting. Ability to identify and implement strategic objectives in area(s) of responsibility. Exceptional analytical, problem identification, and problem-solving skills with the ability to think strategically. Strong financial modeling and analysis skills is a must. Intellectual curiosity and professional ownership. Has a proactive and constructive style of engagement with business leaders to earn credibility as a finance partner who adds value and helps drive business results. Excellent ability to effectively manage multiple projects and competing priorities. Ability to package and present financial data/information in an executive manner focused on driving business decisions. Excellent written and verbal communication skills with all levels of the organization. Experience in the early stages of a high growth business preferred. Qualifications A Bachelor’s degree in Management Information Systems, Data Analytics, or Finance. 2+ years finance experience in the restaurant or retail industry experience is preferred. Expert level in Microsoft Office, with superior level of comfort in advanced Excel functionality including pivot tables, VLOOKUP, arrays, etc. in support of robust modeling. Advanced experience using data analytic tools such as Tableau and SQL is a plus. English-Korean bilingual preferred. Proficient in the manipulation and analysis of data Technical proficiency to perform data extraction and analysis. Statistical proficiency (e.g. A/B testing, regression analysis) Experience working with marketing teams and the fast-paced business environment. Inherently curious, organized person, who loves using data to inform decisions. Personal passion for health and fitness is a plus. What We Offer Join our team and enjoy an unusually fun work environment with an upbeat atmosphere and great team members. It is our purpose to maintain an environment our team members can brag about, where our focus and belief are built on our core values: We Are Better Together, We Keep Evolving, We Live Our Mission, We Do the Right Thing, and We Focus and Finish. With our core values at the forefront of every decision we make, it allows for collaboration, passion, and a no-limits mindset when it comes to your future! We keep our team happy with our great benefits package, free smoothies, flexible work schedules, office lunches and parties, monthly fitness challenges, free gym access, and more fun activities to make Smoothie King a happy and healthy place to work. Our Mission Inspire people to live a healthy and active lifestyle. Our Vision To be an integral part of every health and fitness journey. Our Values We: Do the Right Thing We: Are Better Together We: Live the Mission We: Keep Evolving We: Focus and Finish At Smoothie King, when we say inspire people, we mean everyone. We champion a diverse and inclusive workforce that is representative of the guests we serve. We blend the unique members of our organization, celebrating what is both common and different to grow better together and Rule the Day. The foundation of our diversity efforts is closely tied to our core values, which includes “We Are Better Together” and “We Do the Right Thing”. We are proud to be an equal opportunity employer and consider all qualified candidates, without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, or medical condition or disability. If you are a person with a disability and you need assistance in applying for a position with Smoothie King, please call our Human Resources Department at 214-935-8900 and direct assistance will be provided.
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