Description We are looking for a dynamic Marketing Generalist to join our client's team in Chicago, Illinois. In this role, you will gain hands-on experience across diverse aspects of digital marketing, including campaign design, automation, and analytics. This is an exciting opportunity to contribute to impactful marketing initiatives and expand your expertise in a fast-paced environment. This is a remote, full-time role, but the client will prioritize candidates based in the Greater Chicago area. Responsibilities: + Develop and execute creative digital marketing campaigns that align with business goals. + Design marketing materials using tools such as Adobe Creative Cloud, Illustrator, and InDesign. + Implement and optimize marketing automation processes to enhance efficiency and engagement. + Analyze marketing data to evaluate campaign performance and identify areas for improvement. + Assist in planning and managing paid marketing strategies across various channels. + Collaborate on content creation and social media campaigns to boost brand visibility. + Support CRM initiatives to strengthen customer relationships and drive retention. + Contribute to lifecycle marketing efforts by designing strategies for customer engagement. + Monitor trends in digital and social media to recommend innovative approaches. + Participate in cross-functional marketing projects to support overarching business objectives. Requirements + Minimum of 1 year of experience in marketing, with a focus on digital strategies (1 year includes internships!) + Proficiency in Adobe Creative Cloud, including Illustrator and InDesign. + Strong understanding of CRM systems and their role in marketing campaigns. + Familiarity with brand marketing, campaign planning, and social media management. + Knowledge of digital advertising, analytics, and data-driven marketing strategies. + Ability to create and execute email marketing and content marketing initiatives. + Experience with B2C and channel marketing approaches. + Excellent communication and organizational skills to manage multiple projects effectively. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .