Job Title: Marketing Intern
FLSA Status: Exempt
Department: Marketing and Sales
Reports to: President & CEO
GENERAL DESCRIPTION / PURPOSE:
The Marketing Intern will be responsible for assisting Loram’s Sales and Marketing department in the development and implementation of its marketing and business development plans. This will be
accomplished through developing, maintaining, and expanding marketing channels and methodologies to the Class 1, shortline, commuter, and transit railroads.
ESSENTIAL JOB FUNCTIONS:
Proposal Management
Assist in the development and management of contract services proposals. Perform detailed analysis of solicitation documents (i.e. RFP, RFQ, SOW), and assist in the development of the proposal plan including the proposal schedule, proposal outline, compliance matrix, version control and information sharing, and review cycles. Collaborate with engineering, project management, operations, finance, etc. to compile the technical and cost components of the proposal. Collaborate with legal and Contracts Manager to ensure compliance and to develop customer terms and conditions. Compile proposal supporting documents including financials (pricing history, P&Ls, cost estimate), summary of proposal, project definition, and other relevant information. Manage proposal approval process including executive reviews.Marketing Analytics, Information Management, and Business Development
Summarize data to include anticipated sales volumes, market share, trends, forecast, correlations, and other factors that would promote the marketing and success of new and existing products. Maintain a knowledgebase of equipment, market, andcustomer-related information. Perform market research as directed by marketing management and self-initiated in support of the creation of value propositions for service offerings. Monitor North American railroad industry trends for opportunities, customer quarterly results, and maintenance of way and capital expenditure budgets. Prepare weekly and monthly marketing activity reports for marketing management. Assist with managing a (CRM) Customer Relationship Management SystemOther Essential Duties and Responsibilities
Assist in maintaining the company website with accurate and current information, pictures, videos, etc., and ensure that the site is site up and running.BEHAVIORAL COMPETENCIES:
Adaptability Customer Focus Planning and Organizing Stress Tolerance Work StandardsREQUIRED QUALIFICATIONS:
Education: Bachelors Degree in Marketing
Experience: Achieved junior status or higher. The individual shall also have completed the "core" coursework for his/her chosen discipline.
*Or equivalent combination of education and experience
WORKING CONDITIONS:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the role. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Office deskwork, requiring sitting, walking, using phone & computerMay lift up to 30 lbs. occasionally25% travel, using any method of transportationCan tolerate variable and sometimes challenging conditions during visits or inspections of company equipment in a railroad environment.
Loram is an Equal Opportunity Employer and will make all employment-related decisions without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, marital status, familial status, status with regard to public assistance, membership or activity in a local commission, protected veteran status, or any other status protected by applicable law.
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