At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.
Job Description Prepaid Regional Lifecycle Manager for South GMA and South Luzon• Drives the growth of the prepaid business (GP/TM) in the regions
• Develops a relevant & current regional strategy hinged on a deep understanding of
the region, its customers, and the dynamics of the prepaid business
• Leads regional insighting & manages the brand metrics of the region, to drive loader
growth – acquisition, retention and brand engagement
REGIONAL INSIGHTS & ANALYTICS
- Drives the regional dashboarding, brand health tracking, deepdives and drilldowns to determine key action plans to address business issues and challenges of the region
- Facilitates, advises, communicates, and leads customer insights and global trends spotting specific to the region, to ensure brand products, services, and propositions are developed to further build on customer needs (current and future)
REGIONAL MARKETING & PRIORITY AREA EXECUTION
- Ensures regional translation of GP & TM brand propositions and national brand programs, that are aligned with regional insights & learnings
- Manages brand equity and imagery of GP & TM, ensuring cut through and relevance of messaging in each region
- Executes and ensures alignment of key micromarket programs in the region
- Determines budget recommendation and oversees execution of the regional strategies that are needed to drive the prepaid business
- Oversees, resolves, manages and recommends the A&P spending to ensure resources are well allocated and efficiently spent on projects that will deliver the most revenue and/or will build the business’ future (strategic business projects/programs)
Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.