Alvarado, TX, USA
6 days ago
Marketing Manager

At Sabre Industries, we connect and power America's communities with world-class utility and telecom solutions. We reliably build a better world together; one customer, one team, and one community at a time.

Our teams live out the organization’s core values of integrity, commitment, innovation, and connection. That’s how we continuously exceed our high standards of enterprise excellence—by creating a space for our engaged employees to thrive.

With consistent hiring opportunities nationwide and countless career levels, chances are the next big step on your career path starts here. We work with our employees to create customized career paths and development in all facets of the organization. People will always be our greatest asset and we place emphasis on enhancing the lives of our employees.                        

Scope of Responsibility: 

Sabre Industries is seeking a dynamic and results-driven Marketing Manager to join our team. This role will lead marketing initiatives across our four main divisions: Utility, Telecom, Galvanizing and Building Solutions. The ideal candidate will possess a strong understanding of marketing strategies, excellent communication skills, and the ability to collaborate cross-functionally to drive growth and innovation while standardizing branding across the company.

Essential Duties: 

Develop and execute comprehensive marketing strategies for each division that align with company objectives, focusing on product/service promotion to drive market growth, ensuring a consistent and standardized approach to branding and messaging across all divisions.Create and implement brand guidelines that unify marketing efforts across Utility, Telecom, Galvanizing and Building Solutions, enhancing brand recognition and customer trust.Conduct thorough market analysis to identify trends, customer needs, and competitive landscape, using insights to inform product positioning and messaging.Work closely with product development, sales, and customer support teams to ensure alignment on product launches, features, and customer feedback.Lead the planning and execution of product launches, ensuring successful implementation through effective communication and standardized marketing collateral.Create engaging marketing materials, including brochures, presentations, case studies, and digital content, to effectively communicate product benefits and features, adhering to established brand standardsOversee the creation and management of website content, ensuring it is on-brand, optimized for SEO, and aligns with the company's messaging and voice.Monitor and analyze marketing campaign performance, using data to optimize strategies and report findings to the VP of Human Resources and other stakeholders.Develop and maintain relationships with key customers and industry influencers to gather insights and promote brand loyalty.Provide training and support to sales teams on product features, benefits, and competitive positioning to enhance sales effectiveness.Additional duties as assigned

Position Requirements: 

Education: Bachelor’s degree in Marketing, Business Administration, or a related field; MBA preferred. 

Experience:

5+ years of product marketing experience, preferably in manufacturing or industrial sectors. Proven track record of managing successful marketing campaigns and product launches. Experience working in cross-functional teams and managing multiple projects simultaneously.

Skills & Abilities:

Strong analytical skills with the ability to interpret data and market trends. Excellent verbal and written communication skills, with the ability to present ideas clearly and persuasively. Familiarity with digital marketing strategies and tools is a plus.

Physical Requirements: 

Ability to sit or stand for extended periods while working at a desk or attending meetings. Occasional travel to manufacturing sites, trade shows, or client meetings may be required, involving walking, climbing stairs, and navigating varied environments. Ability to lift up to 25 pounds for transporting marketing materials and equipment.

 

At Sabre Industries, we invest in your future with a competitive benefits program. As a full-time employee, you are eligible for:

Medical, Dental & Vision coverage 401(k) with Company Match Continuing Education & Tuition Reimbursement Life and Disability Coverage Paid Time Off & Paid Holidays Health and Wellness Resources Employee Discounts

 Sabre Industries is an Equal Opportunity Employer: M/F/Vets/Disabled/Sexual Orientation/Gender Identity

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