Marketing Manager
Telus
Description
The Marketing Manager for Koodo Commerce is responsible for supporting webstore sales and marketing activities. A successful candidate will have very strong attention to detail, solid analytical skills and problem-solving abilities and enjoy collaborating with various internal and external teams.
Responsibilities:
Execute go-to-market plans for new product launches, website updates, programs and sales initiatives Solicit, summarize and present feedback from stakeholders on individual campaigns, programs and/or initiatives Develop and implement digital marketing strategies to increase website traffic and conversions Optimize product listings and category pages for maximum conversion Maintain a content marketing calendar and ensure timely delivery of all marketing materials Create, update and update weekly and monthly sales/performance reports for senior management Oversee A/B testing and provide data-driven recommendations Manage relationships with internal stakeholders and creative partners Monitor competitor activities and market trends Analyze, present and explain communication materials to internal stakeholders Manage and be accountable for program plans, documentation, execution and analysis of programs
Qualifications
Bachelor’s degree in Marketing, Business, or related field 3-5 years of experience in digital marketing, preferably in e-commerce, telecom or online retail Proven track record in managing successful product launches and website updates Strong analytical skills with experience in data-driven decision-making using Google Sheets or Excel Excellent written and verbal communication skills Ability to work collaboratively in a fast-paced environment Proficiency with Adobe Analytics, Google Analytics or other data analysis tools preferred
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