Researching and developing marketing strategies and plans, branding, understanding consumer requirements, identifying market trends, and suggesting new ideas not limited to tools, platforms and project ideas to achieve the company's marketing goals in line with the company's thrust of going digital. Helps to conceptualize, detail, design, and implement marketing plans for each service, campaigns, and platform being offered in coordination with the Online Team and other divisions of the company Sets marketing schedules and coordinates with internal team and external partners to implement strategies across multiple channels Conduct market research, study competitors, and design and implement strategic sales plan that expands company’s profit Analyses trends, data, demographics, pricing strategies, and other information that can potentially improve marketing and sales performance Establishes and Handles partnerships with strategic partners Creates and presents regular performance reports for the management and subordinates Manages marketing operations of CHiNOY TV Managing marketing and partners to achieve marketing objectives. Works hand in hand with the Account Manager and the Core Heads of the Online Team - New Media Manager, Editor in Chief and Social Media Manager