This role combines strategic planning, content development, and collaboration with cross-functional teams, including Business Development Managers (BDMs), SDR Managers, Enablement, and the Sales Programs team. Your ability to package and deliver high-quality messaging, sales tools, and structured plans will directly shape how we drive pipeline generation and annual recurring revenue (ARR).

 

Key Responsibilities:

Outbound Campaign Strategy & Execution

Plan, execute, and manage outbound campaigns as part of an integrated Allbound strategy. Package and deliver tailored touch plans, messaging, and sales enablement tools, such as battlecards, objection-handling guides, and call scripts, to drive campaign success. Partner with the Sales Programs team to ensure campaigns align with targeting, segmentation, and business objectives.

Content Development & Packaging

Design, develop, and package content to support outbound efforts, including email sequences, prospecting kits, and sales collateral. Curate high-quality materials, combining market insights and messaging best practices, to ensure SDRs and sales teams can effectively engage prospects. Collaborate with key stakeholders to ensure content is clear, impactful, and aligned with campaign themes and audience needs.

Program Planning & Calendar Management

Own the planning and management of the outbound campaign calendar, ensuring deadlines, deliverables, and milestones are consistently met. Ensure campaigns are well-organized and supported with the appropriate tools, frameworks, and messaging at each stage.

Collaboration & Stakeholder Engagement

Partner closely with Business Development Managers (BDMs) and SDR Managers to plan, execute, and measure campaign effectiveness. Work with the Enablement team to ensure SDRs and sales teams receive relevant training and resources to execute campaigns effectively. Collaborate with the broader Sales Programs team to refine targeting, segmentation, and other strategic aspects of campaigns.

 

RACI Framework Management

Create, manage, and implement RACI frameworks to clarify team roles and responsibilities, ensuring seamless execution across cross-functional teams.

 

Desired Qualifications

 

Experience

3-5 years of experience in sales programs, marketing, or business development, preferably in a SaaS environment. Proven expertise in content creation and packaging for outbound campaigns, including messaging guides, touch plans, and sales enablement tools. Experience driving outbound campaign execution and pipeline generation at scale.

 

Content Packaging & Communication

Exceptional written and verbal communication skills, with a proven ability to craft, package, and deliver engaging content. Strong attention to detail in creating and refining materials that align with campaign strategies and resonate with sales teams and prospects.

 

Technically Savvy

Proficient in tools such as Oracle CX, Seismic, LinkedIn Sales Navigator, and other relevant technology platforms.

 

Collaboration & Adaptability

Demonstrated ability to work cross-functionally with Business Development, SDR, Sales, Enablement, and Marketing teams to drive successful outcomes. A self-starter with a strong work ethic and a proactive, solutions-oriented mindset.

 

Why Join Us?

At Oracle, we’re reshaping the way businesses operate through innovative cloud solutions. By joining our team, you’ll have the opportunity to design and deliver impactful outbound campaigns, work in a collaborative and flexible environment, and grow your career in a role that values creativity, results, and innovation

Career Level - IC3