Marketing Manager - Paid Acquisition , Amazon Flex UK

JOB DESCRIPTION
At Amazon we are building a world class last mile operation, significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors – called delivery partners – to make deliveries to our customers. With Amazon Flex, partners act as their own boss. They can build their own schedule and choose from different types of opportunities (scheduled-ahead blocks, instant offers), all while making great earnings. Amazon Flex is powered by a mobile app that works in concert with our advanced systems, allowing partners to sign in, grab an offer for a time, check out a map of the location, and more.

We are seeking a talented, self-directed marketing expert to generate awareness and increase recruitment of Delivery Partners in UK. This is a unique opportunity to play a key role in an exciting, fast growing last mile delivery operation. This role is located in London, UK.


Key job responsibilities
· Be responsible for delivery partner acquisition, including managing acquisition funnels and developing marketing acquisition materials
· Manage annual marketing budget for Amazon Flex UK and develop marketing strategy across channels to deliver efficient acquisition costs per delivery partner.
· Conduct weekly data analysis on performance at channel level, work to optimize performance with both internal and external resources.
· Maintain and refine scalable, repeatable and comparable methods of measurement and performance tracking for campaigns
· Work at the strategic level to champion bold and creative ideas
· Write business plans/proposals to champion new channel testing with business and finance partners
· Own all external marketing content development working with both internal and external resources.
· Monitor and drive brand awareness.
· Develop business understanding of key stations, and geographic variation to support overall strategy
· Work with WW central marketing teams to share and reapply best practices