Marketing & PR Executive
Rosewood Hotels and Resorts
Job Description Discover your Calling
We are recruiting for a Marketing & PR Executive position to join the team at Rosewood Castiglion del Bosco for the 2025 season. As Marketing & PR Executive, you will play a key role in driving the success of our marketing initiatives, aligned with our strategy to deliver revenue targets and enhance brand image
Essential duties and responsibilities
• Assist in delivering all B2B and B2C communications, ensuring they are targeted to the right audience and delivered on time. This includes implementing a CRM strategy with e-newsletters for consumers, sales, travel agents, and database management.• Support in tracking and analyzing campaign success to measure the return on investment (ROI) and provide insights for future promotions and strategies.• Oversee and manage the hotel’s social media accounts, community management, and on-brand content through strategic post scheduling tailored to the target audience• Responsible for producing monthly PR and digital reports for the hotel, highlighting key achievements, ongoing activities, and upcoming initiatives.• Oversee and assist in managing the digital marketing campaigns for the hotel, including SEO and content updates, while ensuring the website is always current, accurate, and optimized.• Creation of in-house collaterals and promotional materials such as F&B menus and GR brochures, ensuring alignment with the resort's image and brand standards.• Assist in maintaining third-party listings and websites, ensuring all content, offers, and imagery are up to date.• Support media stays and media itinerary coordination, fostering strong relationships with journalists and influencers.• Manage the hotel’s reputation on platforms like TripAdvisor and TrustYou, ensuring timely and professional responses.• Regularly update the PR coverage file, track PR visits, and share monthly newsletters analytics. Maintain press clippings for reporting purposes.• Provide support to the Sales & Marketing team in data collection, report creation, presentations, and other administrative tasks.
Job Requirements
• Copywriting skills: Ability to create engaging, brand-consistent content for various marketing materials, including website copy, newsletters, and promotional materials.• Social Media Management: Proficiency in managing and optimizing social media channels to enhance the hotel's digital presence and engage with target audiences.• A degree in Marketing, Communications, or a related field is a must.• 1-2 years of experience in marketing, preferably within the luxury or hospitality industry.• Strong desire to learn and contribute to an exciting and dynamic project.• Passion for the hospitality industry and a drive to make an impact.
Being part of the Rosewood team means that learning and development opportunities are available and with the hotel being a key part of Rosewood’s global expansion plans, this role could be a steppingstone to exciting international career opportunities.
#LV-C1
We are recruiting for a Marketing & PR Executive position to join the team at Rosewood Castiglion del Bosco for the 2025 season. As Marketing & PR Executive, you will play a key role in driving the success of our marketing initiatives, aligned with our strategy to deliver revenue targets and enhance brand image
Essential duties and responsibilities
• Assist in delivering all B2B and B2C communications, ensuring they are targeted to the right audience and delivered on time. This includes implementing a CRM strategy with e-newsletters for consumers, sales, travel agents, and database management.• Support in tracking and analyzing campaign success to measure the return on investment (ROI) and provide insights for future promotions and strategies.• Oversee and manage the hotel’s social media accounts, community management, and on-brand content through strategic post scheduling tailored to the target audience• Responsible for producing monthly PR and digital reports for the hotel, highlighting key achievements, ongoing activities, and upcoming initiatives.• Oversee and assist in managing the digital marketing campaigns for the hotel, including SEO and content updates, while ensuring the website is always current, accurate, and optimized.• Creation of in-house collaterals and promotional materials such as F&B menus and GR brochures, ensuring alignment with the resort's image and brand standards.• Assist in maintaining third-party listings and websites, ensuring all content, offers, and imagery are up to date.• Support media stays and media itinerary coordination, fostering strong relationships with journalists and influencers.• Manage the hotel’s reputation on platforms like TripAdvisor and TrustYou, ensuring timely and professional responses.• Regularly update the PR coverage file, track PR visits, and share monthly newsletters analytics. Maintain press clippings for reporting purposes.• Provide support to the Sales & Marketing team in data collection, report creation, presentations, and other administrative tasks.
Job Requirements
• Copywriting skills: Ability to create engaging, brand-consistent content for various marketing materials, including website copy, newsletters, and promotional materials.• Social Media Management: Proficiency in managing and optimizing social media channels to enhance the hotel's digital presence and engage with target audiences.• A degree in Marketing, Communications, or a related field is a must.• 1-2 years of experience in marketing, preferably within the luxury or hospitality industry.• Strong desire to learn and contribute to an exciting and dynamic project.• Passion for the hospitality industry and a drive to make an impact.
Being part of the Rosewood team means that learning and development opportunities are available and with the hotel being a key part of Rosewood’s global expansion plans, this role could be a steppingstone to exciting international career opportunities.
#LV-C1
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