Marketing Specialist – Advertising, Social Media, and Experiential
Location: NYC (3 days onsite/week)
Pay: $55-69/hr

Responsibilities:
- Work with internal teams to support business objectives and execute campaigns in advertising, social, and experiential channels.
- Support the development and implementation of advertising and social media campaigns, including support for insights and research, contributing to brief development, and creative execution.
- Assist in the development, trafficking and tracking of creative assets across channels.
- Work with agency partners and vendors to manage timelines and ensure output aligns to client's brand guidelines and stakeholder feedback.
- Help ensure consistency across all touchpoints, including out of home, social and experiential formats to create a cohesive consumer experience.
- Support research to understand consumer sentiment, positioning strategy, and campaign effectiveness.
- Prepare updates and materials for internal meetings with key partners, develop presentations for senior leadership, and track performance to inform optimization strategies.
- Support the planning and execution of experiential activations, including event coordination and onsite support.

Qualifications:
- A Bachelor's degree in marketing advertising, communications, or a related field preferred, or equivalent work experience.
- 3-5 years of experience in advertising, marketing, or brand strategy, with exposure to digital, social or experiential marketing.
- Familiarity with creative development processes, including briefing, asset production and trafficking.
- Strong communication and organizational skills with the ability to manage multiple projects and meet deadlines.
- Effective & collaborative team player with proven ability to manage multiple projects simultaneously.
- Organized, thoughtful, analytical and detailed oriented.
- Passion for creativity, marketing and delivering exceptional experiences.
- Experience working with agencies or vendors is a plus.