Almaty
9 days ago
Marketing Specialist (Contingent Worker)
WHAT YOU'LL DO
You will join BCG Marketing department in Almaty office, playing a key role in reinforcing BCG's positioning and communication activity across Caspian Area.
Your role will be crucial in supporting BCG business agenda in Kazakhstan and also Azerbaijan and Uzbekistan. You will help establishing a prominent BCG brand presence and positioning, promoting BCG thought leadership among the key stakeholders, media, and executive-level discussion platforms.

Please note that this person will be hired as a contingent worker from an external agency.

YOU'RE GOOD AT
Supporting in driving the marketing strategy for BCG Kazakhstan (and Caspian) in collaboration with BCG leadership;Developing proficient content and localize global publications;Supporting in client communications and media relations;Developing personal branding for office leadership;Defining key topics and priorities to translate into marketing plans and state-of-the-art execution via marketing channels (press, SoMe, SATT, events) and campaigns;Cooperating with Global and Regional marketing teams, proactively seeking opportunities for BCG leadership and clients on a global and regional level;Increasing networking opportunities and support business development efforts, also ensuring BCG presence at top-level conferences;Supporting the creation and expansion of clients and key contacts database (CRM) together with the leadership;Conducting deep analytics, market intelligence, and reporting.
YOU BRING (EXPERIENCE & QUALIFICATIONS)
Previous relevant experience (at least 4 years) in similar role in international corporate environment, ideally professional services field or communication agency; Excellent communications skills, both written and oral, in Kazakh, Russian, English;Relevant educational path (specialization in journalism and/or marketing will be a plus);Excellent creative writing skills, with hands-on experience in message development, writing and editing, and crisis management;Proactivity, creative problem-solving skills with a diplomatic approach and with natural attitude to work with a high number of internal and external stakeholders;Good understanding of business and economics.
YOU'LL WORK WITH
BCG’s marketing team drives the firm’s reputation as a thought leader. We work to strengthen and protect BCG’s brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media.
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