Responsibilities:

Team Management: Supervise and coordinate the activities of marketing staff, ensuring that campaigns and projects are completed on time and within budget. Strategy Implementation: Help develop and execute marketing strategies that align with the company’s goals and objectives. Campaign Management: Oversee the planning, execution, and analysis of marketing campaigns, including digital marketing, content creation, and traditional advertising. Budget Oversight: Manage the marketing budget, ensuring resources are allocated effectively and expenditures are monitored. Performance Analysis: Track and analyze the performance of marketing initiatives, using metrics and data to make informed decisions and adjustments. Collaboration: Work with other departments, such as sales and product development, to ensure cohesive and effective marketing efforts. Market Research: Conduct research to understand market trends, customer needs, and competitive landscape, and use this information to guide marketing strategies. Reporting: Provide regular reports and updates to senior management on marketing performance and progress toward goals.