The Marketing Traffic Coordinator is responsible for leading the successful implementation of assigned marketing projects as well as overall support of the Marketing Operations Project Management team.  

As a project lead, the traffic coordinator will create and manage timelines for day-to-day projects, coordinate creative briefings and reviews, and obtain approvals throughout the organization. The coordinator will also provide support to Project Managers for more complex projects, assisting with trafficking, maintaining schedule & resource updates, and opening jobs within the project management tool.  

The traffic coordinator plays a role in managing thousands of outputs annually including video, emails, social media, digital media, billboards, direct mail and content production. 

 

Responsibilities: 

Initiate and assign projects in project management tool (Workfront)and ensure all required supporting documentation is complete and accurate  Manage day-to-day schedules, daily and weekly timelines and creative review calendars   Manage the tracking and routing of projects from kick-off through final delivery of assets  Responsible for creating agendas including all reference links for creative briefings, strategy reviews, creative reviews and marketing channel reviews   Responsible for communicating project timing and next steps to stakeholders to ensure schedule adherence  Support project manager(s) on assigned projects, with any of the tasks outlined above  Coordinates with the studio and production team to ensure timely flow of creative images/assets  Collaborate with creative team, external partners, vendors and studio throughout the content creation cycle as needed 

  

Desired Traits 

Detail oriented, deadline driven, organized individual able to handle multiple tasks while working independently or as part of a team  Experience with Workfront project management tool or similar  Strong communication skills both verbal and written  Commitment to meeting daily, weekly, and monthly deadlines regardless of the obstacles 

 

Qualifications: 

Bachelor’s degree in Business, Management, Marketing, or a related field  3+ years of creative program management   Previous experience with project management software required, Workfront preferred  Proficiency in MS Office, Excel, Powerpoint and Adobe CC experience a strong plus  Agency or in-house creative team experience preferred