At Houston Methodist, the Marketing Technology (MarTech) Senior (Sr.) Product Strategist, Website UX/UI position is responsible for UX/UI technical website designs and website testing roadmaps for HoustonMethodist.org. Focused on identifying areas of website user friction through analytics and testing tools, the Sr. Product Strategist will help design and implement seamless web experiences that increase patient and consumer engagement.
Within this role, responsibilities include identifying website pages and website components for testing and effectively evaluating test results for recommendations to leadership and business partners. The role will also be a stakeholder in collaborating on UX/UI design improvements, collaborating with other UX/UI professionals, and working with IT developers on requirements, implementation, and testing.
Candidates should have a background in website testing and analytics, UX/UI design, and be skilled and comfortable with CMS tools, and additionally have the ability to project manage a multi-faceted workload and pro-actively develop web experience solutions.
PATIENT AGE GROUP(S) AND POPULATION(S) SERVED
Refer to departmental "Scope of Service" and "Provision of Care" plans, as applicable, for description of primary age groups and populations served by this job for the respective HM entity.
HOUSTON METHODIST EXPERIENCE EXPECTATIONS
Provide personalized care and service by consistently demonstrating our I CARE values:INTEGRITY: We are honest and ethical in all we say and do.COMPASSION: We embrace the whole person including emotional, ethical, physical, and spiritual needs.ACCOUNTABILITY: We hold ourselves accountable for all our actions.RESPECT: We treat every individual as a person of worth, dignity, and value.EXCELLENCE: We strive to be the best at what we do and a model for others to emulate.Practices the Caring and Serving ModelDelivers personalized service using HM Service StandardsProvides for exceptional patient/customer experiences by following our Standards of Practice of always using Positive Language (AIDET, Managing Up, Key Words)Intentionally collaborates with other healthcare professionals involved in patients/customers or employees' experiential journeys to ensure strong communication, ease of access to information, and a seamless experience.Involves patients (customers) in shift/handoff reports by enabling their participation in their plan of care as applicable to the given jobDisplays cultural humility, diversity, equity and inclusion principlesActively supports the organization's vision, fulfills the mission and abides by the I CARE values ResponsibilitiesPEOPLE ESSENTIAL FUNCTIONS
Drives and ensures partnerships with cross-functional teams to intake and establish product requirements for new deployments and experiences that align business strategies and priorities to the digital product capabilities.Effectively engages and interfaces with leadership and product stakeholders and collaborators within or outside the organization to communicate and translate all aspects related to the assigned product and ensure deployments and assigned deliverables.Establishes, develops, and maintains working partnerships with business partners to understand where product roadmaps and deployment plans align with system priorities, supporting management's larger vision and and working collaboratively with stakeholders throughout the organization and entities to ensure timely, accurate and effective product activations at all times.Leads and advises in the advocacy for digital product roadmaps and enhancements, effectively presenting gaps, creative improvements, and product concepts to leadership and product stakeholders to garner support and prioritization in decision-making dialogues, and resolve and escalate challenges as appropriate.Identifies and manages relationships with third-party agencies, vendors, and support tools, ensuring their deliverables and outputs to support product strategies and product roadmaps.
SERVICE ESSENTIAL FUNCTIONS
QUALITY/SAFETY ESSENTIAL FUNCTIONS
FINANCE ESSENTIAL FUNCTIONS
GROWTH/INNOVATION ESSENTIAL FUNCTIONS
This job description is not intended to be all-inclusive; the employee will also perform other reasonably related business/job duties as assigned. Houston Methodist reserves the right to revise job duties and responsibilities as the need arises.
EDUCATION
Bachelor's Degree in Computer Science, Management Information Systems, Engineering, Business, Communications, Emerging Technologies, related MarTech fields, or other related fields.
WORK EXPERIENCE
LICENSES AND CERTIFICATIONS - REQUIRED
N/A
LICENSES AND CERTIFICATIONS - PREFERRED
KNOWLEDGE, SKILLS, AND ABILITIES
Demonstrates the skills and competencies necessary to safely perform the assigned job, determined through on-going skills, competency assessments, and performance evaluationsSufficient proficiency in speaking, reading, and writing the English language necessary to perform the essential functions of this job, especially with regard to activities impacting patient or employee safety or securityAbility to effectively communicate with patients, physicians, family members and co-workers in a manner consistent with a customer service focus and application of positive language principlesDemonstrated project management experience.Expert-level proficiency in product and software tools applicable to the role including product capabilities, limitations, and general best practices.Ability to synthesize disparate and complex data sources to analyze product performance and identify optimizations through effective and clear data storytelling.Ability to determine creative product experiences and solutions that operate in respect to compliance and regulatory guidelines that are unique to healthcare.Ability to run effective A/B tests and varying experience tests to determine outcomes, evaluate results and implement new tool experiences.Ability to lead meetings, conversations and present with authority.Ability to work under pressure and balance many competing priorities in an organized manner.Proficient in spreadsheet, word-processing, and presentation software.Good judgment and decision making ability, with strong analytical and critical thinking skills, ability to independently resolve conflict and understand when to escalate issues.Demonstrated initiative in managing projects and communication with stakeholders.Effective and influential oral and written communication and presentation skills when working with physician leadership, administrators and peers and ability to motivate others.Ability to partner with vendors and third-party managed support services to effectively deliver product experiences as aligned with strategy and timelines.Web Skills, if appropriate to assigned role:HTML & CSS
.NET programming
SQL
Enterprise-level CMS capabilities
Implementation experience with multivariant testing and user feedback tools, engaging data to inform UX/UI and product optimizations.
Proficiency with technical SEO best practices, informing website health and performance practices as well as content roadmap.
Experience with products and managed services supporting online directories (ie., Google My Business) and analytics platforms (i.e., Google Analytics, Adobe Analytics or Omniture, etc.).
Understanding of integration tools (such as RESTful) application programming interface (API's) and the ability to assess programming enhancement tools.
SUPPLEMENTAL REQUIREMENTS
WORK ATTIRE
Uniform NoScrubs NoBusiness professional YesOther (department approved) NoON-CALL*
*Note that employees may be required to be on-call during emergencies (ie. DIsaster, Severe Weather Events, etc) regardless of selection below.
TRAVEL**
**Travel specifications may vary by department**
Houston Methodist (HM) is one of the nation’s leading health systems and academic medical centers. HM consists of eight hospitals: Houston Methodist Hospital, its flagship academic hospital in the heart of the Texas Medical Center, and seven community hospitals throughout the greater Houston metropolitan area. HM also includes an academic institute, a comprehensive residency program, a global business division, numerous physician practices and several free-standing emergency rooms and outpatient facilities. Overall, HM employs over 25,000 employees. Houston Methodist is supported by a wide variety of business functions that operate at the system level to help enable clinical departments to provide the best patient care and service in a spiritual environment.
In 2019 Houston Methodist and its physicians treat more than 6,333 international patients from more than 76 countries. Houston Methodist Global Health Care Services’ consulting and education divisions also provide advisory services and training and development to health care organizations around the world.
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Houston Methodist is an Equal Opportunity Employer.
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