Milton Keynes, United Kingdom
5 days ago
Media Channel Acquisition Manager

With over 70 years of experience, our focus is on helping the most vulnerable children overcome poverty and experience fullness of life. We help children of all backgrounds, even in the most dangerous places, inspired by our Christian faith.

Come join our 34,000+ staff working in nearly 100 countries and share the joy of transforming vulnerable children’s life stories!

Key Responsibilities:

Are you passionate about making a real impact for the world’s most vulnerable children?

Do you thrive on developing creative opportunities to grow channel acquisitions? This new role is focused on the mass market growth of our core fundraising product - Child Sponsorship -  across new and developing channels such as DRTV, VoD, Radio, Print, Digital and Out of Home. The role will take the lead with our integrated creative acquisition campaigns with the goal of sustainably increasing acquisitions.

You will contribute to the development of the overall acquisition strategy set out by the Head of Supporter Growth and ensure the media channels are optimised to meet organisational financial goals.

The postholder will also play an active role in the development and optimisation of the  channel conversion journeys. The role will work closely with the dedicated digital team to ensure effective and efficient delivery of digital channel campaigns and robust reporting. They will have considerable knowledge of the media channel space in the UK, and be experienced in creative and media agency management.

Key Responsibilities

Set up and develop mass market media acquisition channels, including contributing to the definition of sort and long-term financial expectations, draw financial forecasts and plans and define performance metrics for new channels. Budget management of multi-channel integrated media campaigns. Develop and implement multi-channel integrated creative and media campaigns with selected agencies. Agency relationship, budget and contract management. Innovate and test and learn creative territories and propositions to optimise conversion. Build on existing acquisition audience profiles with a Child Sponsorship focus and maximise reach to those audiences Building on the success of DRTV/Radio partnerships, run additional pilots and scale partnerships Identify pain points in existing journeys for conversion, with continual test and learning to drive uplift in conversion across channels.

Who We’re Looking For:

Strategic thinker with a deep knowledge of mass market fundraising

Experienced Marketeer with track record of “Can do” approach to meeting gaols

Is driven to achieve targets

Proven experience in acquiring new regular giving donors

Worked in an innovation environment

Achieves pre-defined results and outcomes using ethical best practice methods

Ensures high level of quality, and due diligence across all aspects of campaign management

As an active Christian, this role offers you the opportunity to integrate your Christian faith and be sensitive to its various expressions across cultures and denominations.

Salary:              £42,750 per annum + good range of benefits

Contract:          Permanent, 36.5 hours per week

Based:              Hybrid Working – 2 days office based in Milton Keynes (UK-based applicants only)

In addition to the salary offered, we offer the following:

28 days holiday + bank holidays, rising with length of service to 30 daysHoliday purchase schemePension - 7% employer contributionEyecare test reimbursementLife Assurance up to 4 x annual salaryEnhanced Maternity PayWellbeing Support – Employee Assistance ProgrammeCycle to Work scheme

Please upload your CV of full employment history explaining any gaps of employment and reasons for leaving your previous employer. This must be accompanied with a covering letter stating how you meet the essential criteria given above.

Please note that you MUST have the Right to work in the UK documentation as unfortunately, this role is not sponsored, and your application cannot be considered any further without it.

Closing Date for applications:               23 January 2025

Interview Dates:                                       TBC

We reserve the right to interview candidates and close the ad ahead of the closing date should a strong candidate be identified.

As a Disability committed employer we encourage qualified individuals with a disability to apply and request a reasonable adjustment if you are unable or limited in your ability to use or access https://www.worldvision.org.uk/who-we-are/jobs/ as a result of your disability. 

Universal acceptance for everyone, everywhere is at the heart of our Christian organisation. We promote diversity of thought, culture and background, which connects the entire World Vision family.  As such, World Vision is proud to be an Equal Opportunity Employer. We value diversity and aspire to reflect this in our workforce. We particularly welcome applications from under-represented sections of the community. World Vision UK also operates flexible working policies and practices.

As a child focused organisation, World Vision UK is committed to the safeguarding of children, therefore any offer of employment is conditional upon the successful completion of applicable background checks, including a criminal records check.

World Vision UK is a registered organisation operating the Misconduct Disclosure Scheme (MDS) and we shall check with your previous employers about your behaviour and conduct. We will be requesting they complete a form known as a Statement of Conduct. For more information see: The Misconduct Disclosure Scheme (misconduct-disclosure-scheme.org)


By submitting your application, you understand and accept that World Vision UK will process the data you provide for the purposes of your application and in accordance with the World Vision UK - Job Applicant Privacy Notice.

No agencies please.

Applicant Types Accepted:

Local Applicants Only
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