Reno, Nevada, USA
1 day ago
MEDIA EXECUTIVE - KOLO

About Gray Media:

Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households. 

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business. 

About KOLO

Gray Digital Media and Gray Media is a team of professionals that gets the job done. Many of our employees have been with the company for years and they pride themselves on their expertise and their ability to succeed. While Reno/Tahoe is a 100+ market, it has all the characteristics of a much larger West Coast market. In fact, some say Reno has a superior lifestyle and outdoor activities to its much larger neighboring markets. For these and many other reasons, we are able to attract top-notch individuals. We pride ourselves on not limiting ourselves to the “news conference or press release journalism” stories that are easy to get. Our journalists know they need to tell stories on issues that matter to the northern Nevada community and our viewers. Much of the station’s identity is from KOLOCares, a program designed to better serve Northern Nevada through the wonderful non-profit organizations that are part of the community. KOLOCares was recently honored by the National Association of Broadcasters Celebration of Service to Community Award. Every station is tasked to serve their community, but KOLO takes pride in finding unique ways to help our non-profit partners to reach their goals. Reno has an illustrious history of boom or bust, and right now the area is booming! Life in Reno/Tahoe is not just about work. Northern Nevada boasts remarkable outdoor activities highlighted by the spectacular beauty of Lake Tahoe, world-renowned ski resorts in the Sierra, trout fishing in the Truckee River and Pyramid Lake, placid campgrounds, miles of hiking and biking trails, and, yes, casinos. San Francisco, Yosemite, and Napa Valley are all an easy drive for a weekend getaway. Many Northern Californians spend their weekends in Reno, especially with the summer festivals that feature balloon races, air races, Hot August Nights, and the nation’s largest BBQ rib festival. There is always something happening in Reno, the “Biggest Little City in the World.”

Job Summary/Description:

KOLO-TV/Telemundo has an opening for a Media Executive. The individual will help maintain and develop new digital and broadcast television business by positioning and selling all Gray Digital Media and Gray Media advertising platforms, which include a full suite of digital products and services, KOLO-TV Reno, Telemundo Reno, and Silver State Sports & Entertainment Network.

Duties/Responsibilities include, but are not limited to: 

• Generate revenue and meet monthly goals through effective outside sales techniques
• Develop new business and create results for clients through creative and effective targeted campaigns
• Research and build campaign solutions, including overall branding and creativity and ensure campaign execution meets client expectation
• Establish trusting relationships with clients, community, and Gray Digital Media/Gray Television and meet all commitments with adequate preparation, delivery, and follow-through
• Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, hiring
• Meet or exceed revenue targets for existing and new business, as well as corporate initiatives by developing a strategy to support the achievement of goals
• Grow share of clients’ advertising spend while increasing their overall spend
• Support quality deliverables to drive client results
• Support collection of receivables
• Build and enhance sales skills, including effective story-telling, prospecting, and relationship-building, negotiation, closing

Qualifications/Requirements:

• Previous sales experience preferred and a passion for contributing to a sales team with a positive mindset
• Driven by practical results, opportunities to learn, and opportunities to assist others with intention
• Effective relationship-building, customer service, communication, and negotiation skills
• Superior business acumen related to new media, digital interactive initiatives, and social media required
• Ability to quickly recover from adversity
• Ability to effectively communicate, build rapport, and relate well to all kinds of people
• Professional appearance a must
• Reliable transportation, valid driver's license, and a satisfactory driving record

If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KOLO-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.

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