Design Conception and Strategy

The MED conceptualizes the entire visual image for exhibitions, public programs, and promotional materials (print/social media) under the supervision of the Chief Curator.

Creates the Design Brief: Develops the central look (color, typeface, graphic elements) that perfectly reflects the exhibition's content and curatorial framework.

Physical Layout: Designs the exhibit space, including the flow, layout, signage, and display systems (pedestals, vitrines), keeping accessibility and visitor experience in mind.

Policy: Reviews and updates the museum's overall design policy.

Implementation and Production Management This designer is responsible for turning the approved vision into reality, managing quality and logistics. Translates Design: Applies the design brief to all elements: wall notes, title boards, invitations, catalogs, posters, and graphics. Supplier Coordination: Defines specifications for all printing and fabrication work. They deal directly with internal fabricators and external suppliers to ensure all materials, quality, and delivery deadlines are strictly met. Documentation: Compiles all necessary specifications and timetables for the Purchasing Office (for hiring vendors).

Project Oversight and Administration The MED ensures the design process is managed effectively, on time, and within budget. Timeline and Budget: Collaborates with Exhibition Coordinators to manage logistics, installation, and design schedules. Archiving: Maintains a complete archive of all design elements produced for museum projects.

Ateneo Art Awards (AAA) Support For the annual awards, the MED is the design liaison. Manages External Designers: Helps the Director select the graphic designer for the AAA. They review submissions, recommend a design brief, and then work with the selected designer to ensure the approved look is correctly applied across all AAA collaterals.