National Account Manager - MT - Mumbai
Abbott
_Overall responsible for handling the Modern Trade & CSD business in India which would include:_
+ _Driving sales_
+ _Financial Management (including managing individual account / business P&L& the SG&A)_
+ _Annual Business Planning and review_
+ _Relationship Management_
+ _Ensure stock planning and fill rate levels_
_CORE JOB RESPONSIBILITIES_
_Meeting the top line sales objective with Modern Trade & CSD_
+ _Overall responsible for sales across the country._
+ _Interacting with the Brand Teams and developing business plans in sync. With the brand strategy._
+ _Ensuring stock availability (fill rates of 85%) at all the outlets with a high degree of forecasting accuracy._
_Managing the Customer-wise profitability with Modern Trade & CSD._
+ _Setup a model to measure each Account profitability._
+ _Ensure that resources including manpower are utilized in the most cost efficient manner._
+ _Ensure activities with key accounts are done to maximize returns for ANI._
+ _Ensure collection is done for direct customers as per the company norms and facilitate wholesaler’s collection for indirect customers._
_Drive Category Management with Modern Trade_
+ _Work with activation and Accounts to do a shopper study on the category._
+ _Use inputs from the shopper study to take the role of “Category Leader” with top Accounts._
+ _“Category Leader” would involve advising the account on category layout, plannogramming, and special SKU’s, jointly working on exclusive promotions, etc. and overall enhancing category profitability and growth._
_Deliver the Perfect Punch in terms of Modern Trade & CSD_
+ _New products introduction._
+ _Pack changes._
+ _Price increases._
+ _Enrolment of new outlets._
+ _Consumer promotions and other activities._
_Develop a strategic business plan for Modern Trade that would cover the following aspects_
+ _Margins._
+ _Visibility._
+ _Exclusive SKU strategy._
+ _Agreement for activation activities._
_Explore the possibility of enhancing the product portfolio by developing exclusive SKU’s & importing_
_international brands_
+ _Use insights of shopper studies to develop different SKU’s for modern trade._
+ _Scan the products available in the international market and look at the possibility of importing the_
_same to sell exclusively through the modern chain outlets in India._
_Setup a high performing team to manage Modern Trade & CSD_
+ _Attract and retain the best talent._
+ _Develop competencies of the Sales Team with a strong training program._
+ _Have a strong succession plan in place._
+ _Enrich the team with technology to have a cutting edge._
_Setup world class processes to handle Modern Trade & CSD_
+ _Liaise with international coordinators to ensure accounts strategy is in sync. with the global accounts._
+ _Setup world class processes._
+ _Scan the environment and ensure that ANI is the first to exploit advent of a new international modern trade chains._
_Provide strategic inputs to the organization on the Modern Trade_
+ _Modern trade potential in future._
+ _Changing scenario in trade._
+ _Changing structure for Modern Trade within the organization._
_Liaise with ANI global business coordinators for Wal*Mart and Carrefour respectively_
+ _Ensure the policies followed in India with the above accounts are in line with the global policies._
+ _Bring on board the global best practices followed with these accounts into India._
+ _Manage the sensitivities of global Vs Indian operations._
_Organize Top to Top meetings with the major retailers_
+ _Meeting between Retailer’s top management and ANI GM and BU Head – Trade._
+ _Share growth and expansion plans of ANI in India and make the retailers partners in progress._
_Manage industry interfaces and keep the organization informed about developments in the retail_
_sector_
+ _Develop good relations with counterparts in the FMCG industry._
+ _Develop good relations within various Industry bodies like the ECR, RAI, etc._
+ _Share best practices in the industry with the KA Team, so as to enhance internal system and processes_
+ _Anticipate trends in the retail industry so that internal system and processes can be geared to meet the evolving retail environment._
_Managing the SG&A and ensuring the same is within agreed numbers_
+ _Allocating funds within accounts and having a control on the spends_
+ _Control on the teams and self TA&DA SG&A budgets_
_MINIMUM QUALIFICATIONS_
**_Minimum Education_**
_Post Graduate_
**_Education Level_**
**_Major/Field of Study_**
_MBA/ PGDM_
_Sales & Marketing_
_Minimum Work Experience_
**_Experience_**
**_Experience Details_**
_12+ years_
+ _Experience in Managing a team in a reputed FMCG Company in the Sales / Marketing function_
+ _Extensive knowledge of marketing and brand plans._
+ _Good grasp of distribution and logistics management._
+ _Understanding of financial and legal regulations._
+ _Networking and strong orientation towards customer management._
+ _Ability to handle pressure in a dynamic environment._
+ _Sharp negotiation and influencing skills. 9. Strong Account and Industry relationship at relevant Contact matrix within MT and CSD_
An Equal Opportunity Employer
Abbot welcomes and encourages diversity in our workforce.
We provide reasonable accommodation to qualified individuals with disabilities.
To request accommodation, please call 224-667-4913 or email corpjat@abbott.com
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