大陆集团专业开发前沿性技术与服务,以人和货物运输为着眼点,致力于打造可持续且可联动的交通方式。集团成立于 1871 年,作为一家科技企业,它负责为车辆、机器、交通及运输行业提供安全、高效、智能且经济实惠的解决方案。2022 年,大陆集团实现营收 394 亿欧元,目前在全球 57 个国家和市场地区雇用约 20 万名员工。
轮胎子集团凭借其为汽车、卡车、公共汽车、两轮和特种轮胎领域打造的优质产品组合,已成为创新型轮胎技术解决方案的代名词。集团以轮胎与促进可持续发展为着眼点,相应推出了多款智能型产品和服务。针对专业经销商和车队管理商,轮胎子集团在其他服务的基础上,为之打造了数字轮胎监控和轮胎管理系统,从而在保持车队机动性的同时,亦提高了车队效率。凭借其轮胎业务,大陆集团为实现安全、高效以及环保的交通方式做出了重要贡献。
Implement Non-Tire Product Strategy to empower Distributors and retail customers growth.
Non-Tire Product Strategy Implementation
▪ Channel Empowerment: Integrating non-tire products with retail excellence practices to help DD and shop grow.
▪ Profit Growth: Utilizing specific channels, such as online platforms, to enhance product offerings and increase profits.
▪ Automotive Accessories: Expanding brand touchpoints with consumers and enriching the brand's diversity.
▪ Strategic Planning: Creating reasonable annual and quarterly plans.
Co-operations and Communication
▪ Negotiating annual product and sales plans with platforms like Tuhu and JD.com.
▪ Coordinating sales plans with DD and retailer.
▪ Developing cross-brand promotional plans to benefit channels.
▪ Collaborating with IP, Legal, and Controlling to ensure smooth project operations.
▪ Communication with the Marketing: Ensure that products and visual identity (VI) align with the brand's tone and style.
▪ Communication with Retail Operations: Ensure the implementation of excellent retail practices.
Market Insights
▪ Understanding the current competitive landscape of the automotive aftermarket and potential future trends.
▪ Adapting these insights to Continental's operations.
▪ Deep Understanding of Continental's New Business Model:
▪ Recognizing the value and significance of non-tire products within this model.
职位要求
Bachelor degree or above
5 years sales or retail development experiences in auto parts industry
Strong communications skills
Quick learning ability
Stress Management skills
Product planning and management
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