JOB PURPOSE:                                                                          Execute / implement national & regional marketing plans                          KOLs management Participate in national marketing plan developmentDevelop area marketing plans                      Regional brand management                                                                             Regional market intelligenceINTERFACE:Close collaboration and communication with CMKT\Medical\ training\salesKEY ACCOUNTABILITIES:1. Execute / implement national & regional marketing plans (weighting%: 45%)                         Efficacy \Quantity\Quality\Accurate coverage of depth customersEffective and accurate resources allocation through close collaboration and communication with CMKTTrain regional sales forceSupport in promotional tool development ( DA, gimmicks, slide kits,etc) propose region specific promotional materials, if appropriateProduct specific regional sales and A&P budgetOrganize regional activities  (CME programs, symposia , etc.)   Attend regional sales weekly meetings2. KOLs management   (weighting%: 35%)                      KOLs personalized platform build upProviding meaningful and consistent insights to optimize KOL engagement and speaker development strategiesKOLs list maintenance and organize routine X-functional team reviewKOLs coverage as speaker usage3. Participate in national marketing plan development  (weighting%: 5%) Participate in annual long range strategic planning (3-year plan)   Participate in annual marketing tactical budget plan (1-year plan)                        4. Develop area marketing plans  (weighting%: 5%)         Propose regional tactical cycle plans (4 times per year)Report local market info to central (on a monthly basis)5. Regional brand management  (weighting%: 7%)      Organize Brand Champion   Participate brand team, implement\tracking activities implementation; provide the required data and insight for brand plan                                                                                                                              6. Regional market intelligence  (weighting%: 3%)JOB-HOLDER ENTRY REQUIREMENTS:Education:College Degree or AboveExperience & knowledge:At least 3 years with pharmaceutical industryAt least 1 years sales force management experienceIndustry/product knowledgeCore competencies:Good marketing planning skillsGood project management skillsGood KOLs management skillsGood selling skillsGood interpersonal skills

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