Online Customer Marketing Manager
Logitech
**The Role:**
The Online Customer Marketing Specialist will have the country responsibility to develop & grow our E-tail business with the primary focus to improve, innovate and deliver the best-in-class Brand & Online customer experience, which leads to consumers purchasing our products at Logitech Official Stores (i.e. Lazada / Shopee). This role reports to the Country Retail Manager.
The key responsibilities include;
+ Define and lead the Country Online marketing strategy, building calendar of priorities and activities
+ Drive creativity & innovation for our brands through Online campaign executions
+ Lead the Online Marketing program & promotion execution
+ Provide assistance in the analysis of data from key campaigns to then create, share & grow best practice scenarios
+ Build Logitech’s brand & mindshare with both eCommerce Partner and Consumers in terms of product content, information and execution online
+ Lead the best-in-class product launches and ensure full visibility of products online
+ Assist in the creation of demand generation strategies & programs, such as Product Display Pages (PDP), Landing Pages, Content Pieces, Search Engine or Social Media activation that will eventually drives consumers to our brand store
+ Timely content & activities put in place to achieve company business targets and the support the sales to maximize business opportunities in country
**Your Contribution:**
Move fast. Speak up. Decide and own. Drive change. Exceed customer needs. These are some of the winning behaviors you’ll need for success at Logitech. In this role you will:
+ Be a Game Changer. Redefine online customer marketing in Malaysia, and create the best-in-class digital execution
+ Closely tie in Online strategy with country revenue and profitability target
**Your Skills:**
For consideration, you must bring the following skills and behaviors to our team:
+ Bachelor’s degree with good academic performance is nice to have
+ Minimum 5 years of experience in Online sales & marketing
+ Demonstrable experience executing online programs with clear Goals/Outcomes
+ Demonstrable experience using Search Engine tactics and executions to deliver commercial outcomes
+ An understanding of various Social Media platforms and how they can be used to drive a consumer purchase.
+ Solid presentation & negotiation skills and ability to manage relationships across many partners and agency
+ Strong knowledge of market/customer needs with good market analytics skills
+ Can work independently, self-motivated with good communication skills and willing to initiate / explore new ideas
+ Ability to work under stressful environments with extremely short turnaround time
+ Ability to work under ambiguous situations, and demonstrate the ability to define steps to meet goals
+ Skills in Adobe Illustrator and Photoshop is a must
+ Experience in FMCG Industry or Online Marketplace Platform (Lazada & Shopee) is a plus
**\#LI-KS1**
Confirm your E-mail: Send Email
All Jobs from Logitech