Description

The Role:

The Online Customer Marketing Specialist will have the country responsibility to develop & grow our E-tail business with the primary focus to improve, innovate and deliver the best-in-class Brand & Online customer experience, which leads to consumers purchasing our products at Logitech Official Stores (i.e. Lazada / Shopee). This role reports to the Country Retail Manager.

The key responsibilities include;

Define and lead the Country Online marketing strategy, building calendar of priorities and activitiesDrive creativity & innovation for our brands through Online campaign executionsLead the Online Marketing program & promotion executionProvide assistance in the analysis of data from key campaigns to then create, share & grow best practice scenariosBuild Logitech’s brand & mindshare with both eCommerce Partner and Consumers in terms of product content, information and execution onlineLead the best-in-class product launches and ensure full visibility of products onlineAssist in the creation of demand generation strategies & programs, such as Product Display Pages (PDP), Landing Pages, Content Pieces, Search Engine or Social Media activation that will eventually drives consumers to our brand storeTimely content & activities put in place to achieve company business targets and the support the sales to maximize business opportunities in country

Your Contribution:

Move fast. Speak up. Decide and own. Drive change. Exceed customer needs. These are some of the winning behaviors you’ll need for success at Logitech. In this role you will:

Be a Game Changer. Redefine online customer marketing in Malaysia, and create the best-in-class digital executionClosely tie in Online strategy with country revenue and profitability target

Your Skills:

For consideration, you must bring the following skills and behaviors to our team:

Bachelor’s degree with good academic performance is nice to haveMinimum 5 years of experience in Online sales & marketingDemonstrable experience executing online programs with clear Goals/OutcomesDemonstrable experience using Search Engine tactics and executions to deliver commercial outcomesAn understanding of various Social Media platforms and how they can be used to drive a consumer purchase.Solid presentation & negotiation skills and ability to manage relationships across many partners and agencyStrong knowledge of market/customer needs with good market analytics skillsCan work independently, self-motivated with good communication skills and willing to initiate / explore new ideasAbility to work under stressful environments with extremely short turnaround timeAbility to work under ambiguous situations, and demonstrate the ability to define steps to meet goalsSkills in Adobe Illustrator and Photoshop is a mustExperience in FMCG Industry or Online Marketplace Platform (Lazada & Shopee) is a plus

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