Description

The Role:

The Online Customer Marketing Specialist will have the responsibility to develop & grow our E-tail business with the primary focus to improve, innovate and deliver the best-in-class Brand & Online customer experience, which leads to consumers purchasing our products at Logitech Official Stores (i.e. Lazada / Shopee). This role reports to the Head of Online.
 

The key responsibilities include;

Planning and defining online activation strategies and creation of execution calendars for key online activities.Lead sales conversion efforts through demand generation campaigns and programs to achieve sales targets.Analysis of sales data to then create, recommend & improve best practice scenarios.Lead collaboration efforts with eCommerce Partners to improve Logitech's brand standing and growth within the e-commerce platforms.Build Logitech’s brand & mindshare with both eCommerce Partners and Consumers by leading standout digital merchandising efforts, digital content, landing pages, search engine and social media activation to continuously acquire digital customers

Your Contribution:

Move fast. Speak up. Decide and own. Drive change. Exceed customer needs. These are some of the winning behaviors you’ll need for success at Logitech. In this role you will:

Be a Game Changer. Optimize and grow the online business in the Philippines through innovative and effective digital sales conversion strategies.Closely tie in Online strategy with country revenue and profitability target
 

Your Skills:

For consideration, you must bring the following skills and behaviors to our team:

Bachelor’s degree with good academic performanceMinimum 5 years of experience in Online sales & marketingDemonstrable experience executing online programs with clear Goals/OutcomesDemonstrable experience using Search Engine tactics and executions to deliver commercial outcomesAn understanding of various Social Media platforms and how they can be used to drive a consumer purchase.Solid presentation & negotiation skills and ability to manage relationships across many partners and agencyStrong knowledge of market/customer needs with good market analytics skillsCan work independently, self-motivated with good communication skills and willing to initiate / explore new ideasAbility to work under stressful environments with extremely short turnaround timeAbility to work under ambiguous situations, and demonstrate the ability to define steps to meet goalsSkills in Adobe Illustrator and Photoshop is a bonusExperience in FMCG Industry or Online Marketplace Platform (Lazada & Shopee) is a plus

The Ideal candidate should also possess the following personal traits

A clear ambition to build a successful career in online marketingHumorous, and ability to laugh away stressful scenariosPassion for technology, music and sports‘Never say die’ attitude

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