The Opportunity:
It is an exciting time at Stellantis Parts & Services as we aspire to be the Lead Provider of Service Solutions for All Vehicles, All Brands and All Customers. We are no longer just a traditional OE business unit. We are well on our way to become a comprehensive 360° aftermarket player, offering a full range of products and services that address the evolving needs of our customers, enabling us to enhance customer retention and cultivate long-term loyalty throughout the entire vehicle lifecycle
Mission:
To lead the global marketing intelligence function by delivering actionable customer insights, orchestrating research methodologies, optimizing budget efficiency, and ensuring strategic impact across global and regional P&S stakeholders.
Key Responsibilities:
Customer Research & Insights Design, manage, and execute global customer surveys (quantitative and qualitative). Lead global product clinics, subscription studies, and willingness-to-pay research. Translate insights into strategic recommendations to support product, marketing, and service decisions Budget Management & Efficiency Oversee the global P&S MI budget, ensuring optimal allocation and ROI. Identify synergies across brands and regions to streamline research investments Stakeholder Engagement & Activation Ensure insights are activated through compelling storytelling and integrated into decision-making processes. Collaborate with global functions, brands, and regional teams to align intelligence with business priorities. Ensure proper storage, accessibility, and obsolescence management of insights and deliverables. Methodology & Standards Leadership Serve as the methodological reference for customer research, ensuring consistency, neutrality, and rigor. Maintain and evolve best practices in data collection, analysis, and reporting Cross-Functional Collaboration Act as a central orchestrator of the MI ecosystem, fostering collaboration across Product, Brand, Data Science, and Strategy teams. Lead initiatives like naming governance, trend foresight, and customer segmentation. Data Strategy & Tools Support the development of unified customer knowledge platforms (e.g., data lakes, dashboards). Promote the use of advanced analytics tools (e.g., MTab, Databricks) to enhance insight generationBasic Qualifications:
Bachelor’s degree in Marketing, Business, Statistics, or related field 5+ years of experience in marketing intelligence, customer research, or customer insights institutes Strong analytical and storytelling skills; ability to influence senior stakeholders Experience managing international research programs and budgets Proficiency in survey tools, data visualization platforms, and statistical software (Notions on AI-empowered applied to MI activities)Preferred Qualifications:
MBA