Performance Marketing Specialist
Veralto
**Imagine yourself** …
· Doing meaningful work that makes an everyday impact on the world around you.
· Growing your expertise and expanding your skillset with every project.
· Collaborating with a vibrant, diverse, global team.
It’s all possible with a role at Videojet, a Veralto company. You have likely purchased or used a product touched by Videojet Technologies this week—after all, Videojet is a world leader in the product identification market, providing in-line printing, coding and marking products, consumables, and software solutions. Videojet’s technologies play a critical role in ensuring the safety and authenticity of products sold across the globe in the food, beverage, pharmaceutical, and industrial marketplaces.
As part of the Videojet team and the broader Veralto network, you’ll work with products that make an everyday impact on the world around you—and along the way, you’ll have opportunities to make your mark on our business and your career with ongoing opportunities to deepen your skillset and pursue your ambitions.
**We offer:**
+ Comprehensive benefits package (medical, dental, vision & more) eligible on day 1 of employment
+ Annual bonus as well as annual salary review
+ Permissive paid time off policy emphasizing flexibility and trust
+ Paid Holidays!
+ Training and development opportunities
Reporting to the Regional Demand Marketing Manager, the Performance Marketing Specialist is responsible for generating demand through digital sources focusing on PPC/ Paid Media, developing and implementing programs to increase website traffic and leads.
This position is located in São Paulo, Brazil, and will be hybrid (2 days in the office).
**In this role, a typical day will look like:**
+ Manage the development, implementation, monitoring, tracking, and optimization of PPC (Pay-Per-Click) campaigns such as Google Ads, Microsoft Ads, and Facebook Ads. Effectively and efficiently manage the search marketing budget to maximize the ROI.
+ Build and maintain landing pages, building content and structure that drives CTR and weekly lead targets.
+ Work closely with cross-functional teams to identify market requirements and trends to continuously tailor content to the specific needs of our customers.
+ Have an innovative mindset with a passion for learning through testing. Proactive and flexible – be able to multi-task and efficiently prioritize time bound tasks.
**The essential requirements of the job include:**
+ Minimum 3 years of direct experience in PPC advertising campaigns preferably in a B2B environment
+ BachelorsDegree is preferred
+ Deep understanding of Google Ads, Analytics, Search Console, SEM Rush etc.
+ Experience using a web content management system and understanding of web design, development, and management processes.
+ Demonstrated success in applying strategy to create tactical action plans.
+ English language spoken and written skills is a MUST have. Interviews will be conducted in English.
Videojet is proud to part of the Product Quality & Innovation segment of Veralto (NYSE: VLTO), a $5B global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Veralto’s vibrant global network of 16,000 associates, you join a unique culture and work environment where purpose meets possibility: where the work you do has an everyday impact on the resources and essentials we all rely on, and where you’ll have valuable opportunities to deepen your skillset, pursue your ambitions, and grow your career. Together, we’re Safeguarding the World’s Most Vital Resources™—and building rewarding careers along the way.
At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
If you’ve ever wondered what’s within you, there’s no better time to find out.
**Unsolicited Assistance**
We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies (https://www.veralto.com/our-companies/) , in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.
Veralto and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
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