Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.
The NIKE, Inc. Communications team develops, establishes and strengthens authentic connections with diverse audiences through the lens of innovation and sport. The team creates premium and innovative brand stories, builds and enhances corporate reputation and brand equity, and engages audiences such as consumers, media, athletes, investors, non-governmental organizations and Nike’s own employees. The team focuses on information, inspiration and connection to accelerate the growth of NIKE, Inc. Communications employees ignite conversations, envision the possibilities, and influence and deliver new levels of creative and strategic thinking to advance the brand around the world.
Who You’ll Work With
You will be part of the Global Consumer, Product & Brand Communications team and will report to the Senior Director of Global Basketball and Football. This role will work closely with all areas of the Global Communications team and with a highly matrixed and cross-functional group across the following areas:
Global Communications counterparts across Consumer Product & Brand, Enterprise/Corporate Comms and Employee CommsGeo and City Communications teams Basketball Business Partners (GM, Strategy, HR, Legal)Brand Marketing Sports Marketing & Athlete Communications team Sports Marketing and League Partners (at times)Legal & Business AffairsWho We Are Looking For
We are looking for a Principal of Basketball Communications to join the Global Consumer, Product & Brand Communication team. This person will proactively develop and lead strategic communications plans and ongoing storytelling in service of Nike's basketball business priorities. They will develop a long-term strategy and narrative to reach consumers, employees, and corporate audiences and shape a positive brand reputation tied to Nike Women’s and Men’s basketball business. This position will engage directly with cross-functional teammates across Global and Geo Communications, Business and Brand as well as Sports Marketing and League partners to develop and align on the communications strategy and priorities. They will create and represent the brand at major basketball moments and build and drive influence with the right partners internally and externally.
The right candidate has extensive experience driving communications strategy in the basketball industry, is highly collaborative, exhibits high-level critical thinking, and can manage multiple and competing priorities. The ability to access and apply knowledge of consumer and media insights, trends, and intelligence related to basketball is a must. A deep understanding of basketball and a passion for the sport, its culture, and its communities is imperative.
This person will be an outstanding communications professional with a demonstrated track record of success, preferably working for a large consumer brand, sports organization, teams and/or communications agency with a focus on basketball. Key competencies of the role include:
A minimum of 8 years relevant work experienceBachelor's degree in journalism, communication, business or related disciplineStrong media relations backgroundSport, cultural and societal acumen- able to leverage critical thinking skills to identify/assess dynamic and evolving cultural/social/political moments, events, trends Ability to develop and execute strategic communications plans, manage and proactively drive corporate reputation and deliver narrative-led storytellingExcellent verbal and written communication skillsExperience with issues management (athlete or product related)Experience working with top basketball athletes, teams, and leagues to develop and execute communications strategiesWhat You’ll Work On
If this is you, you will be building and driving communications strategies and storytelling that builds Nike’s reputation as the leading Basketball brand and:
Develop and execute strategic communications plans; build alignment with internal stakeholders Provide strategic counsel and own day-to-day relationship with Basketball business, marketing and other functional stakeholders, at times league partners as wellCreate supporting messaging documents that build Nike’s reputation as the leading Basketball brand Navigate and manage issues as neededCreate, lead and execute key communications events and sport moments globallyIf you are a seasoned communications professional with a passion for basketball and a track record of success in driving communications strategy, we want to hear from you!
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.