Principal PMT - Marketing Measurement, Marketing Incrementality and Decision Support
Amazon.com
Amazon's Global Fixed Marketing Campaign Measurement & Optimization (CMO) team is looking for a principal technical product manager to build products to help optimize Amazon's global multi-billion dollar fixed marketing spend. The person in this position will be responsible for launching new models and experimental measurement services. They will define the MLP and three-year-vision and partner with engineers, scientists, business intelligence specialists, and marketers across Amazon to execute and improve our marketing efficiency.
Key job responsibilities
Drive product strategy and roadmap for a new area within fixed marketing measurement, insights and decision support
Write vision and requirements documents, define use cases and CX, and partner cross-functionally to execute
Be a passionate advocate for both internal stakeholders (marketing teams) and external customers
About the team
Marketing Incrementality and Decision Support's (MIDS) vision is to maximize long-term free cash flow by providing reliable, accurate and useful global marketing measurement and decision support. The team measures and helps optimize the incremental impact of Amazon fixed marketing investment across TV, Digital, Social, Radio, and many other channels globally. This team is comprised of scientists, economists, engineers, and product/program leaders with S-Team visibility.
Key job responsibilities
Drive product strategy and roadmap for a new area within fixed marketing measurement, insights and decision support
Write vision and requirements documents, define use cases and CX, and partner cross-functionally to execute
Be a passionate advocate for both internal stakeholders (marketing teams) and external customers
About the team
Marketing Incrementality and Decision Support's (MIDS) vision is to maximize long-term free cash flow by providing reliable, accurate and useful global marketing measurement and decision support. The team measures and helps optimize the incremental impact of Amazon fixed marketing investment across TV, Digital, Social, Radio, and many other channels globally. This team is comprised of scientists, economists, engineers, and product/program leaders with S-Team visibility.
Confirm your E-mail: Send Email
All Jobs from Amazon.com