Kforce has a client that is seeking a Principal Product Manager in San Francisco, CA. Duties Include: * Principal Product Manager will develop a holistic product vision and roadmap, incorporating AI/ML as supportive tools in enhancing the e-commerce design experience, customer journey, and market positioning * Lead cross-functional collaboration with engineering, data science, design, marketing, and customer experience teams to align product features with broader business objectives and customer needs * Conduct market and competitive analysis, focusing on customer experience trends and technological advancements to optimize product market fit * Drive ongoing product enhancements through customer insights, feedback, and an understanding of the customer journey, using AI/ML tools to refine our offerings * Oversee AB testing strategies, using AI/ML tools to refine product features and algorithms, thereby enhancing customer engagement and satisfaction * Collaborate with data scientists and engineers to apply machine learning models that support accurate product recommendations and improve customer journey touchpoints * Monitor and adapt key performance indicators that reflect the efficiency of AI/ML tools in enhancing customer experience and achieving e-commerce objectives * Work with sales and marketing teams to develop compelling narratives for our products, driving growth and adoption among diverse customer segments * As a Principal Product Manager, you will remain informed about industry trends and advancements in e-commerce practices, ensuring our approach is innovative and customer-centric * Leverage Generative AI, both language and vision models, to enhance product recommendation capabilities, ensuring a seamless and personalized customer experience * Engage in hands-on prompt engineering and rapid prototyping