**Your role at Dynatrace** + Understanding the **Software Intelligence market** , evaluating the **competitive dynamics** and **strategizing** accordingly + Creating compelling **narratives for target personas** + Ensuring **consistent competitive positioning** and identifying **opportunities for impactful product launches** + **Collaborating** with **marketing and sales** throughout the Product release lifecycle + Engaging with **customers and internal users** to **validate and sharpen our narratives** + Acting as **sparring partner for Product Managers** to ensure the understanding of **uniqueness of the product** from **product-marketing – sales – analysts – to customers** + Providing input on **impactful tactics for new-feature use-cases** as main point of contact for Product Marketing + Living, supporting, and developing the **Dynatrace values and culture** **What will help you succeed** + **Several years of experience** in a **software product-focused Go-To-Market** or **Product marketing** role + Experience developing **go-to-market strategies** for a **software product** in a **large tech enterprise** and leading cross-functional teams + Profound knowledge in doing **market research** , **competitive analysis** , and **positioning** + Familiarity with **translating technical solutions** into simple and clear v **alue-focused messages** to create a **wow factor** among customers + **Solid technical foundation** combined with strong **analytical and communication skills** + Experience in setting appropriate **success metrics and goals, driving initiatives** , and **collaborating across a broad set of stakeholders** **Why you will love being a Dynatracer** + A **one-product software company** creating real value for the largest enterprises and millions of end customers globally, striving for **a world where software works perfectly.** + Working with the **latest technologies** and at the forefront of innovation in tech on scale; but also, in other areas like marketing, design, or research. + Working models that offer you the flexibility you need, **ranging from full remote options to hybrid ones** combining home and in-office work. + A team that thinks outside the box, welcomes unconventional ideas, and **pushes boundaries.** + An environment that fosters innovation, enables creative collaboration, and **allows you to grow.** + A globally unique and **tailor-made career development program** recognizing your potential, promoting your strengths, and supporting you in achieving your career goals. + A **truly international mindset** with Dynatracers from different countries & cultures all over the world, and **English as the corporate language** that connects us all + A culture that is being shaped by the diverse personalities, expertise, and backgrounds of our global team. + A relocation team that is eager to **help you start your journey to a new country** , always there to support and by your side. If you need to relocate for a position you are applying for, we offer you a **relocation allowance** and support with your visa, work permit, accommodation, language courses, as well as a dedicated buddy program. Click this link (https://careers.dynatrace.com/relocation-austria/) to find out more information about our relocation program. Dynatrace is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, creed, disability status, veteran status, pregnancy, genetic status, or any other characteristic protected by law.