Singapore, Singapore
10 days ago
Product Evangelist, Lifestyle

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Being a part of the Lifestyle Division, this is a global role that is responsible for developing and driving the go-to-market (GTM) strategy for Razer's Lifestyle Product. This role will work at the forefront of gaming and lifestyle where they converge.Lead the development and execution of a groundbreaking go-to-market (GTM) strategy for Razer’s partnerships that will drive impact and grow market shareSpearhead the ideation and execution of impactful marketing activations with internal and external stakeholders, to create powerful brand narratives that will resonate and engage our target audienceManage the end-to-end product lifecycle, ensuring timely and impactful launches, and effective inventory managementCollaborate with internal and external stakeholders to create powerful brand narrativesPartner with regional teams to roll out game-changing sales and marketing initiativesIdentify and collaborate with brand partners to enhance brand reputation and expand the reach of consumer segments

Pre-Requisites :Bachelor’s degree in marketing, business, or a related field, with 1-2 years of experience in product marketingExperience in successfully launching and managing lifestyle or gaming-related productsExcellent communication skills with the capability to engage with internal and external stakeholders Creative, strategic, and proactive with an execution-driven mindsetAbility to thrive in a high-performing environment independently and as a teamFamiliarity with gaming and lifestyle industry trends

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